Im Corona
Skip itA small market ($13K/yr) — this niche doesn't clear our bar today.
Review moat
Incredible50.97avg incumbent reviews — the moat a new listing must climb
Returns
Great1.7%return rate — above 5% kills the launch gate
Avg price
Great$96.07avg listing price — sweet spot $15–$100
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Okay$12.22–$266.61cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+0.3%90-day search growth — must beat 0% to launch
Brand share
Bad91%top-5 brand share — brand-locked demand
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Market size
Bad$13K$13K/yr · 32K searches
Is im corona profitable on Amazon?
According to Flapen's Amazon United States niche tracking, im corona is a $13K/yr Amazon United States market (32K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 41/100.
Data updated Jul 13, 2026 · scored weekly · How we score niches
im corona market size & sales
Units sold, revenue, conversion and listing quality across the tracked shelf.- Units sold / yr
- 250–500
- avg 0–100/product
- Revenue / yr
- $24K–$48K
- units × avg price
- Conversion rate
- 0.4%
- Avg BSR
- #54,702
- Page quality
- 0%
- Prime
- 34%
- Sponsored
- 38%
- Out of stock
- 9.9%
- Avg brand age
- 49 months
- Avg seller age
- 197 days
Competition: brands, sellers & click share
The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.Brands
9 rising
Sellers
16
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
46%
Top 20: 87%
Open market
5%
- IM Corona57%
- Calhoun16%
- EA Carey10%
- IM Corna5%
- RUIXI3%
- Generic3%
- Open — no brand owns it (3 brands, 5%)
im corona demand & seasonality
Weekly Amazon search volume, last 104 weeks — +0.3% search growth over the last 90 days.Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.1×
Top im corona search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.- im corona11K/yr
- old boy lighter7K/yr
- im corona old boy8K/yr
- im corona lighter5K/yr
Top im corona products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
IM Corona Old Boy Chromium Lighter
IM Corona$137.914.5★147 rev
IM Corona Old Boy Chromium Lighter
IM Corona$132.274.2★23 rev
IM Corona Old Boy Chrome Hairlines Pipe Lighter
IM Corona$123.574.1★47 rev
IM Corona Old Boy Silver Herringbone Pipe Lighter
IM Corona$142.384.1★16 rev
IM Corona Old Boy Black Matte Pipe Lighter
IM Corona$126.814.2★22 rev
Newest
by launch date
Lighters Metal Pocket Vintage Lighter Reusable Classic Creative Butane Grinding Wheel Lighters for Collection Decorative Gift (Butane Not Included) (Black)
Generic$25.0126 rev
IM Corona Old Boy Butane Soft Flame Lighter with Adjustable Flame - Natural Smooth Gold
EA Carey$266.611 rev
4th Generation IM Corona Old Boy Butane Soft Flame Lighter with Adjustable Flame - Limited Edition Heritage Collection
EA Carey$169.850 rev
4th Generation IM Corona Old Boy Tobacco Brown Soft Flame Pipe Lighter - 7964
EA Carey$140.291 rev
JIFENG Pipe Lighter Classic Pipe Shapes Vintage Butane Lighter Antique Style Lift Arm with 45 Angle Soft Flame Tamper & Pick
JiFENG$25.2630 rev
Trending
90-day click momentum
Calhoun Mens Corona Extra Beachside T-Shirt (XX-Large Natural)
Calhoun$24.204.4★
Mens Corona Button Up Shirt Large
Calhoun$32.234.6★
Official Corona Extra Mens T-Shirt (Medium) Multi
Calhoun$26.584.5★
Mens Corona Button Up Shirt Medium
Calhoun$30.004.6★
Calhoun Mens Corona Extra Beachside T-Shirt (Large Natural)
Calhoun$24.364.4★
What reviews say buyers love and hate about im corona
What buyers praise and complain about, mined from review topics.What buyers love
“Great value and runs true to size”
“The button-up casual shirt from Ripple Junction is a remarkably high-quality product”
“Beautiful pipe lighter”
“The Corona beer design is very clear”
“The light works reliably well”
“Its durable, reliable, easy to fill and looks just as good as those high end names”
“Fits well and looks good”
“soft material”
“soft”
“It's got the colorful floral design”
What buyers complain about
“pretty high priced for not being reliable”
“It looks cheap and low quality and I mean the details of the lighter”
“The only reason I dont give it a five star is the metal feels cheap”
“Broke”
“Doesnt work properly”
“like a bad restaurant table all wobbly”
“The lighter is small”
“the entire top of the lighter was ablaze”
“leaking gas through the top of the lighter”
Top return reasons
Common im corona questions
- Is im corona profitable to sell on Amazon United States?
- The niche generates $13K/yr across 32 tracked products. 0 of 7 products launched in the last 360 days are still selling. 90-day search growth is +0.3%. Flapen's verdict: Skip it (41/100).
- How competitive is the im corona niche?
- 9 brands and 16 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 91% of demand.
- What do buyers complain about in im corona?
- Top complaints mined from reviews: Value For Money, Quality-Overall, Metal Quality. The return rate is 1.7%.
- When does demand for im corona peak?
- Demand peaks in Jan–Nov–Dec; the busiest month runs 2.1× the quietest.
- What does it cost to enter the im corona niche?
- Listings span $12.22–$266.61; the average listing price is $96.07 (sweet spot $15–$100). The average incumbent carries 51 reviews — the moat a new listing must climb.