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Hypochlorous Acid Wipes

Fail

The top 5 products take 77% of clicks, so Hypochlorous Acid Wipes is a Fail.

Flapen Score
48
48 / 100
Ranks 7,720 of 14,768 Health & Household niches · −1 vs the category median of 49
Market size
$152K/yr111K searches / yr
90-day growth
+16.1%search demand this quarter
Competition
77%top-5 click share · 13 brands · 63 sellers

Flapen Score

Hypochlorous Acid Wipes against its category

The dotted line is the Health & Household average. Past it, Hypochlorous Acid Wipes is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hypochlorous Acid Wipes market on Amazon at a glance

Shoppers on Amazon United States searched for Hypochlorous Acid Wipes 111K times last year and spent an estimated $152K. The top 5 brands take 84% of clicks. Demand peaks in Jan. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 7.8% of those searches ended in a purchase.

Shoppers searched for this 111K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.8% of those searches ended in a purchase. Searches in the last 90 days moved +16.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $152K a year.

Searches, last 12 months
111K
Growth, 90 days vs prior 90
+16.1%
Conversion, latest week
7.8%
Market size, estimated
$152Ka year
Peak month
January1.8× the quietest month
Top search term
hypochlorous acid wipes91K searches a year

02 · Price

A sale here is worth $17.46.

Listings sell for $17.46 on average, from $7.02 to $29.84. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At $17.46 that is $9K to $13K a year per listing.

Average price
$17.46inside the $15 to $100 sweet spot
Price range
$7.02–$29.84
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
500–750
Revenue per listing a year
$9K–$13K
Returns
0.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

87% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 11.8% of listings are out of stock. The average listing ranks #104 within Antibiotics & Antiseptics. It carries 2,344 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
93%
Out of stock, average day
11.8%
Average rank
#104in Antibiotics & Antiseptics
Average rating
4.57 starsAmazon United States average 4.42 stars
Average reviews
2,344per listing
Listings tracked
15

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
60 months

Products

Top Hypochlorous Acid Wipes products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 77% of clicks. A locked shelf that new listings rarely crack.

Brands

13 rising

Sellers

63

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

14%

  • Brand 135%
  • Brand 230%
  • Brand 310%
  • Brand 45%
  • Brand 53%
  • Brand 63%
  • Open — no brand owns it (7 brands, 14%)

Demand

Hypochlorous Acid Wipes search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25Prime Day '25Black Friday '25Spike '26MarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan · busiest ÷ quietest = 1.8×

Search terms

Top Hypochlorous Acid Wipes search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • hypochlorous acid wipes91K/yr
  • hypochlorous wipes11K/yr
  • hypochlorous acid wipes for face3K/yr
  • hydrochloric acid wipes3K/yr
  • hocl wipes3K/yr

Reviews and returns

What reviews say buyers love and hate about Hypochlorous Acid Wipes

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Ease Of Cleaning”
19%of negative reviews mention “Smell”
0.2%of orders come back
“Funny smell”
A buyer, on “Smell”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Hypochlorous Acid Wipes questions

Answered from the same tracked data.