Hydroxytyrosol
Skip itSoft demand (-37.5% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Incredible$29.52avg listing price — sweet spot $15–$100
Price range
Great$12.51–$53.37cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good70%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay3.8%search→purchase rate — share of searches ending in a sale
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,300.41avg incumbent reviews — the moat a new listing must climb
Market size
Bad$98K$98K/yr · 86K searches
Growth
Bad-37.5%90-day search growth — must beat 0% to launch
Is hydroxytyrosol profitable on Amazon?
According to Flapen's Amazon United States niche tracking, hydroxytyrosol is a $98K/yr Amazon United States market (86K searches/yr). The top 5 brands hold 70% of demand. Demand peaks in Apr–May–Jun. Verdict: Skip it — 49/100.
Data updated Jul 27, 2026 · scored weekly · How we score niches
hydroxytyrosol market size & sales
Units sold, revenue, conversion and listing quality across the tracked shelf.- Units sold / yr
- 3K–3K
- avg 100–250/product
- Revenue / yr
- $74K–$89K
- units × avg price
- Conversion rate
- 3.8%
- Avg BSR
- #134
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 94%
- Out of stock
- 1.4%
- Avg brand age
- 82 months
- Avg seller age
- 156 days
Competition: brands, sellers & click share
The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.Brands
14 rising
Sellers
26
Top-5 brand share
70%
Top 20: 100%
Top-5 click share
58%
Top 20: 100%
Open market
23%
- Island Nutrition32%
- ProHealth17%
- NOW Foods8%
- VINATURA7%
- Florvyn7%
- Toniiq6%
hydroxytyrosol demand & seasonality
Weekly Amazon search volume, last 104 weeks — -37.5% search growth over the last 90 days.Peak months: Apr, May, Jun · busiest ÷ quietest = 3.8×
Top hydroxytyrosol search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.- hydroxytyrosol68K/yr
- hydroxytyrosol supplement14K/yr
- oliveda hydroxytyrosol4K/yr
- hydroxytyrosol drink918/yr
Top hydroxytyrosol products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 17 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Island Nutrition 20% Hydroxytyrosol Complex Olive Fruit Extract - Super Strength 100% Grown & Extracted in Spain. 90 Capsules 100 mg from The Maker of Real European Olive Leaf Extract
Island Nutrition$27.834.4★524 rev
ProHealth Hydroxytyrosol Extreme 2-Pack with Olea25 (90 Vegetarian Capsules) (Organic Olive Leaf Extract)
ProHealth$53.374.4★245 rev
Island Nutrition Olive Leaf Extract Capsules 25% Oleuropein (40% Total Polyphenols) Plus 20% Hydroxytyrosol Complex 100% Grown & Extracted in Spain (90 Capsules)
Island Nutrition$37.754.6★1,613 rev
NOW Foods Supplements Olive Leaf Extract 500 mg Free Radical Scavenger* 120 Veg Capsules
NOW Foods$12.514.6★5,518 rev
VINATURA Hydroxytyrosol Supplement Olive Leaf Extract - 40% Hydroxytyrosol Olive Fruit Extract 10% Oleuropein Olive Leaf Extract Capsules - 60 Capsules
VINATURA$26.744.4★126 rev
Newest
by launch date
Toniiq Olive Leaf Extract Complex with 85% Oleanolic Acid 50% Oleuropein & 20% Hydroxytyrosol - 50:1 Extract Ratio Third-Party Tested 120 Capsules
Toniiq$26.2764 rev
EYANK 9-in-1 Mediterranean Metabolic Health Olive Leaf Extract Supplement(25% Hydroxytyrosol) USA Made Antioxidant Supplement for Immune Sleep & Mood Support- 60 Capsules
EYANK$30.4924 rev
Florvyn Hydroxytyrosol
Florvyn$21.3211 rev
Hydroxytyrosol Liquid Drop 100% Spanish Sourced Olive Fruit Extract Super Antioxidant for Skin Aging Inflammation Hydroxytyrosol Supplement No Sugar Alcohol Free Olive Leaf Extract Alternative
provspro$25.6816 rev
Nessarit Olive Leaf Supplement Olive Leaf with Olive Fruit Black Seed & Black Pepper Immune Support Antioxidant & Heart Wellness Support 150 Capsules Non-GMO Gluten Free*
NESSARIT$16.78153 rev
Trending
90-day click momentum
OLIVIE PLUS 30X Organic High Polyphenol Extra Virgin Olive Oil 250ml
OLIVIE LES BIENFAITS DE L'OLIVIER$30.414.3★
EYANK 9-in-1 Mediterranean Metabolic Health Olive Leaf Extract Supplement(25% Hydroxytyrosol) USA Made Antioxidant Supplement for Immune Sleep & Mood Support- 60 Capsules
EYANK$30.494.5★
ProHealth Hydroxytyrosol Extreme 2-Pack with Olea25 (90 Vegetarian Capsules) (Organic Olive Leaf Extract)
ProHealth$53.374.4★
Toniiq Olive Leaf Extract Complex with 85% Oleanolic Acid 50% Oleuropein & 20% Hydroxytyrosol - 50:1 Extract Ratio Third-Party Tested 120 Capsules
Toniiq$26.274.4★
Papa Vince Hydroxytyrosol Lab-Verified Olive Oil - Drinking EVOO Fresh Taste High in Polyphenols First Cold Press Family Harvest Sicily Italy
Papa Vince$48.374.6★
What reviews say buyers love and hate about hydroxytyrosol
What buyers praise and complain about, mined from review topics.What buyers love
“No weird taste”
“Very good product, nice bottle and excellent taste”
“Delicious Flavor”
“Excellent value”
“Good tasting oil”
“Healthy and great-tasting”
“The ingredients are very high quality”
“Sellers report excellent nutritional qualities”
“Fresh”
“Smooth”
What buyers complain about
“Bad taste”
“very expensive”
“The quality is extremely low”
“No Flavor”
“Not a good oil”
“Less spicy”
“It has a chemical smell and taste”
“the bottle is huge”
“how deceiving”
“Olive oil is not great”
Top return reasons
Common hydroxytyrosol questions
- Is hydroxytyrosol profitable to sell on Amazon United States?
- The niche generates $98K/yr across 17 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -37.5%. Flapen's verdict: Skip it (49/100).
- How competitive is the hydroxytyrosol niche?
- 14 brands and 26 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 70% of demand.
- What do buyers complain about in hydroxytyrosol?
- Top complaints mined from reviews: Taste-Overall, Value For Money, Quality-Overall. The return rate is 0.0%.
- When does demand for hydroxytyrosol peak?
- Demand peaks in Apr–May–Jun; the busiest month runs 3.8× the quietest.
- What does it cost to enter the hydroxytyrosol niche?
- Listings span $12.51–$53.37; the average listing price is $29.52 (sweet spot $15–$100). The average incumbent carries 2,300 reviews — the moat a new listing must climb.