Hydroflask Cleaning Kit
FailShoppers spend an estimated $78K a year here, so Hydroflask Cleaning Kit is a Fail.
- Flapen Score
- 41 / 100Ranks 11,806 of 14,768 Health & Household niches · −8 vs the category median of 4941
- Market size
- $78K/yr59K searches / yr
- 90-day growth
- -9.0%search demand this quarter
- Competition
- 63%top-5 click share · 12 brands · 252 sellers
Flapen Score
Hydroflask Cleaning Kit against its category
The dotted line is the Health & Household average. Past it, Hydroflask Cleaning Kit is stronger. Inside it, weaker.
Market
The Hydroflask Cleaning Kit market on Amazon at a glance
Shoppers on Amazon United States searched for Hydroflask Cleaning Kit 59K times last year and spent an estimated $78K. The top 5 brands take 83% of clicks. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 11.9% of those searches ended in a purchase.
Shoppers searched for this 59K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.9% of those searches ended in a purchase. Searches in the last 90 days moved -9.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $78K a year.
- Searches, last 12 months
- 59K
- Growth, 90 days vs prior 90
- -9.0%
- Conversion, latest week
- 11.9%
- Market size, estimated
- $78Ka year
- Peak month
- September1.4× the quietest month
- Top search term
- hydroflask cleaning kit10K searches a year
02 · Price
A sale here is worth $11.02.
Listings sell for $11.02 on average, from $4.45 to $19.07. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $11.02 that is $3K to $6K a year per listing.
- Average price
- $11.02under the $15 to $100 sweet spot
- Price range
- $4.45–$19.07
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $3K–$6K
- Returns
- 0.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
72% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #136 within Brushes. It carries 9,976 reviews at 4.64 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 72%
- Prime listings
- 94%
- Out of stock, average day
- 0.0%
- Average rank
- #136in Brushes
- Average rating
- 4.64 starsAmazon United States average 4.42 stars
- Average reviews
- 9,976per listing
- Listings tracked
- 18
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 42 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 42 months
Products
Top Hydroflask Cleaning Kit products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 rising
Sellers
252
Top-5 brand share
83%
Top 20: 100%
Top-5 click share
63%
Top 20: 100%
Open market
13%
- Brand 131%
- Brand 219%
- Brand 315%
- Brand 412%
- Brand 55%
- Brand 65%
- Open — no brand owns it (6 brands, 13%)
Demand
Hydroflask Cleaning Kit search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Hydroflask Cleaning Kit search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- hydroflask cleaning kit10K/yr
- hydroflask bottle brush10K/yr
- hydroflask brush7K/yr
- hydroflask cleaning brush4K/yr
- hydro flask bottle brush4K/yr
- hydro flask cleaning kit4K/yr
- hydroflask cleaner5K/yr
- hydro flask cleaner4K/yr
- hydro flask brush3K/yr
- hydro flask cleaning brush3K/yr
Reviews and returns
What reviews say buyers love and hate about Hydroflask Cleaning Kit
We read the reviews and the return reasons for every product selling here.
“Doesn't clean well”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Hydroflask Cleaning Kit questions
Answered from the same tracked data.









