Is Hydrocortisone Cream 2.5% profitable to sell on Amazon United States?

Flapen scores Hydrocortisone Cream 2.5% 47 out of 100 on Amazon United States, a Fail. Shoppers spend $61K a year across 23 tracked products. 1 of the 1 products launched in the last year cleared the first-year sales bar. Search demand grew +29.8% in the last 90 days.

How competitive is the Hydrocortisone Cream 2.5% niche on Amazon United States?

14 brands and 62 sellers compete in Hydrocortisone Cream 2.5% on Amazon United States. The top 5 Hydrocortisone Cream 2.5% products take 52% of clicks, and the top 5 brands take 78%.

What do buyers complain about in Hydrocortisone Cream 2.5%?

Hydrocortisone Cream 2.5% buyers on Amazon United States complain most about Allergies, Smell, and Functionality-Overall. An estimated 0.1% of orders come back.

What does it cost to enter the Hydrocortisone Cream 2.5% niche?

Hydrocortisone Cream 2.5% sells for $9.32 on average on Amazon United States, outside the $15 to $100 sweet spot. Listings run $3.95 to $23.18. The average product has 6,277 reviews, the count a new listing must catch up to.

Hydrocortisone Cream 2.5%

Fail

Shoppers spend an estimated $61K a year here, so Hydrocortisone Cream 2.5% is a Fail.

Flapen Score: 47
47 / 100Ranks 8,381 of 14,768 Health & Household niches · −2 vs the category median of 49
Market size: $61K/yr127K searches / yr
90-day growth: +29.8%search demand this quarter
Competition: 52%top-5 click share · 14 brands · 62 sellers

Flapen Score

Hydrocortisone Cream 2.5% against its category

The dotted line is the Health & Household average. Past it, Hydrocortisone Cream 2.5% is stronger. Inside it, weaker.

47Fail

This niche Category average

See the method

Market

The Hydrocortisone Cream 2.5% market on Amazon at a glance

Shoppers on Amazon United States searched for Hydrocortisone Cream 2.5% 127K times last year and spent an estimated $61K. The top 5 brands take 78% of clicks. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 5.2% of those searches ended in a purchase.

Shoppers searched for this 127K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.2% of those searches ended in a purchase. Searches in the last 90 days moved +29.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $61K a year.

Searches, last 12 months: 127K
Growth, 90 days vs prior 90: +29.8%
Conversion, latest week: 5.2%
Market size, estimated: $61Ka year
Top search term: hydrocortisone cream 2.5%47K searches a year

02 · Price

A sale here is worth $9.32.

Listings sell for $9.32 on average, from $3.95 to $23.18. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $9.32 that is $932 to $2K a year per listing.

Average price: $9.32under the $15 to $100 sweet spot
Price range: $3.95–$23.18
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 5K–6K
Units per listing a year: 100–250
Revenue per listing a year: $932–$2K
Returns: 0.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #26 within Itching & Rash Treatments. It carries 6,277 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings: 96%
Prime listings: 100%
Out of stock, average day: 0.5%
Average rank: #26in Itching & Rash Treatments
Average rating: 4.55 starsAmazon United States average 4.42 stars
Average reviews: 6,277per listing
Listings tracked: 23

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 90 months on average, so the names here are established.

Launched, last 12 months: 1
Successful launches: 1Amazon's first-year sales bar
Average brand age: 90 months

Products

Top Hydrocortisone Cream 2.5% products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 falling

Sellers

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

52%

Top 20: 97%

Open market

18%

Brand 125%
Brand 220%
Brand 315%
Brand 411%
Brand 56%
Brand 65%
Open — no brand owns it (8 brands, 18%)

Demand

Hydrocortisone Cream 2.5% search demand

Weekly searches over the year. Pick a range.

Search terms

Top Hydrocortisone Cream 2.5% search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

hydrocortisone cream 2.5%47K/yr +47.1%5.7% conv.
hidrocortisona crema 2.522K/yr +70.7%5.6% conv.
hydrocortisone 2.5%13K/yr -14.3%2.7% conv.
hydrocortisone ointment 2.5%9K/yr +27.3%4.9% conv.
hydrocortisone cream 2.58K/yr +35.9%4.1% conv.
hydrocortisone 2.5% cream8K/yr +11.5%2.5% conv.
2.5% hydrocortisone cream6K/yr -6.3%1.8% conv.
hydrocortisone 2.55K/yr -3.6%2.4% conv.
hydrocortisone ointment 2.5 percent7K/yr -27.1%5.9% conv.
2.5 hydrocortisone cream2K/yr +3.6%1.9% conv.

Reviews and returns

What reviews say buyers love and hate about Hydrocortisone Cream 2.5%

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Value For Money”

24%of negative reviews mention “Allergies”

0.1%of orders come back

“Irritates my skin”

A buyer, on “Allergies”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

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FAQ

Common Hydrocortisone Cream 2.5% questions

Answered from the same tracked data.

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