Hydration Packets
PassHydration Packets scores 72 out of 100, a Pass. Shoppers spend an estimated $11.2M a year here, search demand grew +41.4% this quarter, and an estimated 0.0% of orders come back.
- Flapen Score
- 72 / 100Top 1% of 14,768 Health & Household niches · +23 vs the category median of 4972
- Market size
- $11.2M/yr7.9M searches / yr
- 90-day growth
- +41.4%search demand this quarter
- Competition
- 40%top-5 click share · 19 brands · 60 sellers
Flapen Score
Hydration Packets against its category
The dotted line is the Health & Household average. Past it, Hydration Packets is stronger. Inside it, weaker.
Market
The Hydration Packets market on Amazon at a glance
Shoppers on Amazon United States searched for Hydration Packets 7.9M times last year and spent an estimated $11.2M. The top 5 brands take 67% of clicks. Demand peaks in Jun–Jul. Flapen scores it 72 out of 100, a Pass.
01 · Demand
An estimated 6.9% of those searches ended in a purchase.
Shoppers searched for this 7.9M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.9% of those searches ended in a purchase. Searches in the last 90 days moved +41.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $11.2M a year.
- Searches, last 12 months
- 7.9M
- Growth, 90 days vs prior 90
- +41.4%
- Conversion, latest week
- 6.9%
- Market size, estimated
- $11.2Ma year
- Peak month
- June2.5× the quietest month
- Top search term
- electrolyte packets1.3M searches a year
02 · Price
A sale here is worth $20.71.
Listings sell for $20.71 on average, from $5.28 to $44.78. Amazon reports units sold in ranges. This niche sold 500K to 600K a year. The average listing sells 10,000 to 12,500 of them. At $20.71 that is $207K to $259K a year per listing.
- Average price
- $20.71inside the $15 to $100 sweet spot
- Price range
- $5.28–$44.78
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 500K–600K
- Units per listing a year
- 10,000–12,500
- Revenue per listing a year
- $207K–$259K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #33 within Electrolyte Replacements. It carries 8,079 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 100%
- Out of stock, average day
- 2.6%
- Average rank
- #33in Electrolyte Replacements
- Average rating
- 4.54 starsAmazon United States average 4.42 stars
- Average reviews
- 8,079per listing
- Listings tracked
- 42
04 · Newcomers
17 of last year's 17 launches cleared the first-year sales bar.
17 products launched here in the last 12 months. 17 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.
- Launched, last 12 months
- 17
- Successful launches
- 17Amazon's first-year sales bar
- Average brand age
- 55 months
Products
Top Hydration Packets products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 40% of clicks. An open shelf where new products get seen.
Brands
19 rising
Sellers
60
Top-5 brand share
67%
Top 20: 100%
Top-5 click share
40%
Top 20: 76%
Open market
25%
- Brand 120%
- Brand 218%
- Brand 312%
- Brand 49%
- Brand 58%
- Brand 67%
Demand
Hydration Packets search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul · busiest ÷ quietest = 2.5×
Search terms
Top Hydration Packets search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- electrolyte packets1.3M/yr
- hydration packets2.2M/yr
- electrolytes powder packets2.9M/yr
- hydration594K/yr
- electrolytes packets93K/yr
- sugar free electrolyte powder packets128K/yr
- electrolyte powder packets92K/yr
- hydration packets sugar free95K/yr
- hydrate74K/yr
- sugar free hydration packets57K/yr
Reviews and returns
What reviews say buyers love and hate about Hydration Packets
We read the reviews and the return reasons for every product selling here.
“Bland taste”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Hydration Packets questions
Answered from the same tracked data.









