Hurricane Lantern

Shoppers searched for this 87K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.4% of those searches ended in a purchase. Searches in the last 90 days moved -12.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $109K a year.

Searches, last 12 months

87K

Growth, 90 days vs prior 90

-12.1%

Conversion, latest week

4.4%

Market size, estimated

$109Ka year

Peak month

October2.1× the quietest month

Top search term

bell and howell22K searches a year

Listings sell for $28.76 on average, from $16.37 to $47.16. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $28.76 that is $3K to $7K a year per listing.

Average price

$28.76inside the $15 to $100 sweet spot

Price range

$16.37–$47.16

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$3K–$7K

Returns

2.1%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 9.5% of listings are out of stock. The average listing ranks #261 within Indoor Insect & Pest Control. It carries 2,794 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

97%

Out of stock, average day

9.5%

Average rank

#261in Indoor Insect & Pest Control

Average rating

4.23 starsAmazon United States average 4.42 stars

Average reviews

2,794per listing

Listings tracked

36

12 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

12

Successful launches

8Amazon's first-year sales bar

Average brand age

40 months