Hugterra Neck Massager

Shoppers searched for this 43K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.8% of those searches ended in a purchase. Searches in the last 90 days moved -41.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $82K a year.

Searches, last 12 months

43K

Growth, 90 days vs prior 90

-41.8%

Conversion, latest week

3.8%

Market size, estimated

$82Ka year

Peak month

April15.1× the quietest month

Top search term

hugterra neck massager43K searches a year

Listings sell for $50.18 on average, from $18.90 to $119.38. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $50.18 that is $0 to $5K a year per listing.

Average price

$50.18inside the $15 to $100 sweet spot

Price range

$18.90–$119.38

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$5K

Returns

4.3%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 28.0% of listings are out of stock. The average listing ranks #12,519 within Electric Massagers. It carries 5,217 reviews at 3.63 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

28.0%

Average rank

#12,519in Electric Massagers

Average rating

3.63 starsAmazon United States average 4.42 stars

Average reviews

5,217per listing

Listings tracked

18

10 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 20 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

10

Successful launches

8Amazon's first-year sales bar

Average brand age

20 months