Household Cleaners Liquid

Shoppers searched for this 200K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.8% of those searches ended in a purchase. Searches in the last 90 days moved +3.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $210K a year.

Searches, last 12 months

200K

Growth, 90 days vs prior 90

+3.8%

Conversion, latest week

4.8%

Market size, estimated

$210Ka year

Top search term

grove co47K searches a year

Listings sell for $21.76 on average, from $5.47 to $37.72. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $21.76 that is $5K to $11K a year per listing.

Average price

$21.76inside the $15 to $100 sweet spot

Price range

$5.47–$37.72

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

250–500

Revenue per listing a year

$5K–$11K

Returns

0.2%of orders · Amazon United States median 2.1%

69% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #409 within All-Purpose Cleaners. It carries 10,616 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings

69%

Prime listings

100%

Out of stock, average day

1.5%

Average rank

#409in All-Purpose Cleaners

Average rating

4.67 starsAmazon United States average 4.42 stars

Average reviews

10,616per listing

Listings tracked

29

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 72 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

72 months