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Hotel Collection Cabana

Maybe

An estimated 0.5% of orders come back. But shoppers spend an estimated $47K a year here, so Hotel Collection Cabana is a Maybe.

Flapen Score
62
62 / 100
Top 8% of 14,768 Health & Household niches · +13 vs the category median of 49
Market size
$47K/yr20K searches / yr
90-day growth
+73.7%search demand this quarter
Competition
47%top-5 click share · 12 brands · 97 sellers

Flapen Score

Hotel Collection Cabana against its category

The dotted line is the Health & Household average. Past it, Hotel Collection Cabana is stronger. Inside it, weaker.

62Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hotel Collection Cabana market on Amazon at a glance

Shoppers on Amazon United States searched for Hotel Collection Cabana 20K times last year and spent an estimated $47K. The top 5 brands take 80% of clicks. Flapen scores it 62 out of 100, a Maybe.

01 · Demand

An estimated 5.3% of those searches ended in a purchase.

Shoppers searched for this 20K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved +73.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $47K a year.

Searches, last 12 months
20K
Growth, 90 days vs prior 90
+73.7%
Conversion, latest week
5.3%
Market size, estimated
$47Ka year
Top search term
cabana diffuser oil9K searches a year

02 · Price

A sale here is worth $44.58.

Listings sell for $44.58 on average, from $8.55 to $154.14. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $44.58 that is $0 to $4K a year per listing.

Average price
$44.58inside the $15 to $100 sweet spot
Price range
$8.55–$154.14
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
0.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.0% of listings are out of stock. The average listing ranks #157 within Aromatherapy. It carries 1,311 reviews at 4.27 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
100%
Out of stock, average day
12.0%
Average rank
#157in Aromatherapy
Average rating
4.27 starsAmazon United States average 4.42 stars
Average reviews
1,311per listing
Listings tracked
29

04 · Newcomers

3 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
3Amazon's first-year sales bar
Average brand age
22 months

Products

Top Hotel Collection Cabana products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 rising

Sellers

97

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

47%

Top 20: 91%

Open market

14%

  • Brand 131%
  • Brand 227%
  • Brand 310%
  • Brand 47%
  • Brand 56%
  • Brand 66%
  • Open — no brand owns it (6 brands, 14%)

Demand

Hotel Collection Cabana search demand

Weekly searches over the year, seasonality beneath. Pick a range.

900700Spike '26DecJanFebMarAprMayJun

Peak months: Jun · busiest ÷ quietest = 4.7× · 7 of 12 months tracked

Search terms

Top Hotel Collection Cabana search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cabana diffuser oil9K/yr
  • hotel collection cabana4K/yr
  • hotel collection diffuser oil cabana3K/yr
  • cabana hotel collection scent3K/yr

Reviews and returns

What reviews say buyers love and hate about Hotel Collection Cabana

We read the reviews and the return reasons for every product selling here.

79%of positive reviews mention “Smell”
55%of negative reviews mention “Smell”
0.5%of orders come back
“Awful smell”
A buyer, on “Smell”55% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Hotel Collection Cabana questions

Answered from the same tracked data.