Hot Pink Wrapping Paper
Skip itA small market ($24K/yr) — this niche doesn't clear our bar today.
Conversion
Great7.9%search→purchase rate — share of searches ending in a sale
Returns
Good2.0%return rate — above 5% kills the launch gate
Review moat
Good1,158.61avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+8.5%90-day search growth — must beat 0% to launch
Avg price
Okay$10.16avg listing price — sweet spot $15–$100
Price range
Okay$6.20–$19.59cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Market size
Bad$24K$24K/yr · 30K searches
Is hot pink wrapping paper profitable on Amazon?
According to Flapen's Amazon United States niche tracking, hot pink wrapping paper is a $24K/yr Amazon United States market (30K searches/yr). The top 5 brands hold 85% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 39/100.
Data updated Jul 15, 2026 · scored weekly · How we score niches
hot pink wrapping paper market size & sales
Units sold, revenue, conversion and listing quality across the tracked shelf.- Units sold / yr
- 2K–3K
- avg 0–100/product
- Revenue / yr
- $20K–$25K
- units × avg price
- Conversion rate
- 7.9%
- Avg BSR
- #213
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 67%
- Out of stock
- 9.8%
- Avg brand age
- 31 months
- Avg seller age
- 233 days
Competition: brands, sellers & click share
The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.Brands
10 falling
Sellers
15
Top-5 brand share
85%
Top 20: 100%
Top-5 click share
67%
Top 20: 100%
Open market
11%
- BEISHIDA26%
- WRAPAHOLIC21%
- RUSPEPA19%
- PATIKIL13%
- LeZakaa6%
- American Greetings4%
- Open — no brand owns it (4 brands, 11%)
hot pink wrapping paper demand & seasonality
Weekly Amazon search volume, last 104 weeks — +8.5% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 2.2×
Top hot pink wrapping paper search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.- hot pink wrapping paper28K/yr
- barbie pink wrapping paper2K/yr
- hot pink wrapping paper roll jumbo90/yr
Top hot pink wrapping paper products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 18 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
BEISHIDA Hot Pink Wrapping Paper Roll Metal Matte Solid Color Gift Wrapping Paper for Christmas Wedding Graduation Birthday(17inches X 32.8ft)
BEISHIDA$9.704.6★120 rev
RUSPEPA Hot Pink Matte Wrapping Paper - Mini Roll - Solid Color Pearly Lustre Paper Perfect for Wedding Birthday Christmas Baby Shower - 17 Inches X 32.8 Feet
RUSPEPA$9.544.4★6,171 rev
PATIKIL Wrapping Paper 12 x 300(25) 70 GSM Craft Paper Roll Kraft Packing Paper for Poster Bulletin Board Gift Wrapping Dark Pink
PATIKIL$7.924.0★224 rev
WRAPAHOLIC Kraft Hot Pink Wrapping Paper Roll - Mini Roll - 17 Inch x 33 Feet - Solid Color Wrapping Paper Perfect for Girls Birthday Wedding Baby Shower Bridal Shower
WRAPAHOLIC$11.564.6★203 rev
LeZakaa Pink Wrapping Paper Roll Fluorescent Neon Solid Color Paper for Valentine Birthday Mothers Day Wedding Anniversary Mini Roll 17 inches x 32.8 Feet (47.23 sq.ft.)
LeZakaa$9.684.4★231 rev
Newest
by launch date
woric Pink Wrapping Paper Roll -Mini- 17 Inch x 33 Feet Girl Wrapping Paper
woric$10.09645 rev
woric 25 Sheets Hot Pink Flower Wrapping Paper Waterproof Floral Bouquet Wrapping Paper for Florist Supplies Wedding Birthday Party Favor Graduation Gift Crafts
woric$7.80184 rev
WRAPAHOLIC Pink Wrapping Paper Roll - Mini Roll - 17 Inch x 16.5 Feet - Metallic Holographic Star Wrapping Paper for Birthday Wedding Baby Shower Bridal Shower Christmas
WRAPAHOLIC$8.42481 rev
WRAPAHOLIC Kraft Hot Pink Wrapping Paper Roll - Mini Roll - 17 Inch x 33 Feet - Solid Color Wrapping Paper Perfect for Girls Birthday Wedding Baby Shower Bridal Shower
WRAPAHOLIC$11.56203 rev
WRAPAHOLIC 20 Sheets Flower Wrapping Paper - 22.4 x 22.4 inch Pure Hot Pink Water-Resistant Floral Bouquet Wrapping Paper Florist Supplies Packaging for Wedding Birthday Gift DIY
WRAPAHOLIC$6.96913 rev
Trending
90-day click momentumworic Pink Wrapping Paper Roll -Mini- 17 Inch x 33 Feet Girl Wrapping Paper
woric$10.094.6★
WRAPAHOLIC Pink Wrapping Paper Roll - Mini Roll - 17 Inch x 16.5 Feet - Metallic Holographic Star Wrapping Paper for Birthday Wedding Baby Shower Bridal Shower Christmas
WRAPAHOLIC$8.424.7★
PATIKIL Wrapping Paper 12 x 300(25) 70 GSM Craft Paper Roll Kraft Packing Paper for Poster Bulletin Board Gift Wrapping Pink
PATIKIL$8.324.0★
WRAPAHOLIC Pink Girls Wrapping Paper Roll - Mini Roll - 3 Roll - 17 Inch x 120 Inch - Foil Wrapping Paper for Kids Girls Birthday Baby Shower Wedding Bridal Shower
WRAPAHOLIC$12.454.5★
WRAPAHOLIC Kraft Hot Pink Wrapping Paper Roll - Mini Roll - 17 Inch x 33 Feet - Solid Color Wrapping Paper Perfect for Girls Birthday Wedding Baby Shower Bridal Shower
WRAPAHOLIC$11.564.6★
What reviews say buyers love and hate about hot pink wrapping paper
What buyers praise and complain about, mined from review topics.What buyers love
“the color was beautiful”
“Good quality”
“So shiny”
“Beautiful present”
“Great buy”
“Exactly what I wanted”
“This one is the PERFECT size”
“And its a very thick ply”
“Sturdy”
“Easy to use”
What buyers complain about
“small”
“Color is more red”
“Thick”
“The tape I used wouldnt stick”
“rips easy”
“My only complaint”
“smelled very strong like an essential oil got spilled on it”
“A bit expensive”
“Came half discolored”
Top return reasons
Common hot pink wrapping paper questions
- Is hot pink wrapping paper profitable to sell on Amazon United States?
- The niche generates $24K/yr across 18 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +8.5%. Flapen's verdict: Skip it (39/100).
- How competitive is the hot pink wrapping paper niche?
- 10 brands and 15 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 85% of demand.
- What do buyers complain about in hot pink wrapping paper?
- Top complaints mined from reviews: Size-Overall, Color, Thickness. The return rate is 2.0%.
- When does demand for hot pink wrapping paper peak?
- Demand peaks in Nov–Dec; the busiest month runs 2.2× the quietest.
- What does it cost to enter the hot pink wrapping paper niche?
- Listings span $6.20–$19.59; the average listing price is $10.16 (sweet spot $15–$100). The average incumbent carries 1,159 reviews — the moat a new listing must climb.