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Hot Pink Plates

Maybe

The top 5 brands take only 43% of clicks. But shoppers spend an estimated $57K a year here, so Hot Pink Plates is a Maybe.

Flapen Score
57
57 / 100
Top 18% of 14,768 Health & Household niches · +8 vs the category median of 49
Market size
$57K/yr77K searches / yr
90-day growth
+33.1%search demand this quarter
Competition
30%top-5 click share · 29 brands · 35 sellers

Flapen Score

Hot Pink Plates against its category

The dotted line is the Health & Household average. Past it, Hot Pink Plates is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hot Pink Plates market on Amazon at a glance

Shoppers on Amazon United States searched for Hot Pink Plates 77K times last year and spent an estimated $57K. The top 5 brands take 43% of clicks. Demand peaks in May. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 3.5% of those searches ended in a purchase.

Shoppers searched for this 77K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved +33.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $57K a year.

Searches, last 12 months
77K
Growth, 90 days vs prior 90
+33.1%
Conversion, latest week
3.5%
Market size, estimated
$57Ka year
Peak month
May3.1× the quietest month
Top search term
hot pink plates30K searches a year

02 · Price

A sale here is worth $21.34.

Listings sell for $21.34 on average, from $4.71 to $50.83. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $21.34 that is $0 to $2K a year per listing.

Average price
$21.34inside the $15 to $100 sweet spot
Price range
$4.71–$50.83
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
3.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

95% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 10.2% of listings are out of stock. The average listing ranks #787 within Disposable Plates, Bowls & Cutlery. It carries 785 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
98%
Out of stock, average day
10.2%
Average rank
#787in Disposable Plates, Bowls & Cutlery
Average rating
4.57 starsAmazon United States average 4.42 stars
Average reviews
785per listing
Listings tracked
56

04 · Newcomers

0 of last year's 14 launches cleared the first-year sales bar.

14 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
14
Successful launches
0Amazon's first-year sales bar
Average brand age
31 months

Products

Top Hot Pink Plates products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 30% of clicks. An open shelf where new products get seen.

Brands

29 falling

Sellers

35

Top-5 brand share

43%

Top 20: 94%

Top-5 click share

30%

Top 20: 71%

Open market

49%

  • Brand 19%
  • Brand 29%
  • Brand 39%
  • Brand 48%
  • Brand 58%
  • Brand 68%

Demand

Hot Pink Plates search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May · busiest ÷ quietest = 3.1×

Search terms

Top Hot Pink Plates search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • hot pink plates30K/yr
  • hot pink plastic plates16K/yr
  • hot pink paper plates9K/yr
  • hot pink disposable plates5K/yr
  • hot pink party plates6K/yr
  • hot pink plates for party7K/yr
  • hot pink dessert plates3K/yr

Reviews and returns

What reviews say buyers love and hate about Hot Pink Plates

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Color”
17%of negative reviews mention “Size-Overall”
3.3%of orders come back
“too small”
A buyer, on “Size-Overall”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Hot Pink Plates questions

Answered from the same tracked data.