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Hot Pink Napkins

Maybe

The top 5 brands take only 42% of clicks. But shoppers spend an estimated $73K a year here, so Hot Pink Napkins is a Maybe.

Flapen Score
57
57 / 100
Top 18% of 14,768 Health & Household niches · +8 vs the category median of 49
Market size
$73K/yr67K searches / yr
90-day growth
+29.3%search demand this quarter
Competition
28%top-5 click share · 31 brands · 40 sellers

Flapen Score

Hot Pink Napkins against its category

The dotted line is the Health & Household average. Past it, Hot Pink Napkins is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hot Pink Napkins market on Amazon at a glance

Shoppers on Amazon United States searched for Hot Pink Napkins 67K times last year and spent an estimated $73K. The top 5 brands take 42% of clicks. Demand peaks in Apr–May–Jun. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 6.7% of those searches ended in a purchase.

Shoppers searched for this 67K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.7% of those searches ended in a purchase. Searches in the last 90 days moved +29.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $73K a year.

Searches, last 12 months
67K
Growth, 90 days vs prior 90
+29.3%
Conversion, latest week
6.7%
Market size, estimated
$73Ka year
Peak month
May3.2× the quietest month
Top search term
hot pink napkins32K searches a year

02 · Price

A sale here is worth $16.35.

Listings sell for $16.35 on average, from $5.08 to $39.45. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $16.35 that is $0 to $2K a year per listing.

Average price
$16.35inside the $15 to $100 sweet spot
Price range
$5.08–$39.45
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
5.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

85% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #305 within Disposable Napkins. It carries 1,315 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
98%
Out of stock, average day
5.0%
Average rank
#305in Disposable Napkins
Average rating
4.51 starsAmazon United States average 4.42 stars
Average reviews
1,315per listing
Listings tracked
52

04 · Newcomers

0 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
9
Successful launches
0Amazon's first-year sales bar
Average brand age
38 months

Products

Top Hot Pink Napkins products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 28% of clicks. An open shelf where new products get seen.

Brands

31 falling

Sellers

40

Top-5 brand share

42%

Top 20: 91%

Top-5 click share

28%

Top 20: 72%

Open market

52%

  • Brand 111%
  • Brand 211%
  • Brand 38%
  • Brand 46%
  • Brand 56%
  • Brand 65%

Demand

Hot Pink Napkins search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun · busiest ÷ quietest = 3.2×

Search terms

Top Hot Pink Napkins search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • hot pink napkins32K/yr
  • hot pink cloth napkins8K/yr
  • hot pink napkins cloth7K/yr
  • fuchsia napkins5K/yr
  • fuschia napkins5K/yr
  • hot pink cocktail napkins4K/yr
  • hot pink dinner napkins3K/yr
  • magenta napkins3K/yr

Reviews and returns

What reviews say buyers love and hate about Hot Pink Napkins

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Quality-Overall”
33%of negative reviews mention “Color”
5.6%of orders come back
“not the shade I had in mind”
A buyer, on “Color”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Hot Pink Napkins questions

Answered from the same tracked data.