Hot and Cold Pack

Shoppers searched for this 290K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.0% of those searches ended in a purchase. Searches in the last 90 days moved +3.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $255K a year.

Searches, last 12 months

290K

Growth, 90 days vs prior 90

+3.9%

Conversion, latest week

6.0%

Market size, estimated

$255Ka year

Peak month

August1.2× the quietest month

Top search term

hot cold gel packs reusable51K searches a year

Listings sell for $14.72 on average, from $6.87 to $35.39. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At $14.72 that is $7K to $11K a year per listing.

Average price

$14.72under the $15 to $100 sweet spot

Price range

$6.87–$35.39

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

500–750

Revenue per listing a year

$7K–$11K

Returns

1.4%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #133 within Hot & Cold Therapies. It carries 13,016 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#133in Hot & Cold Therapies

Average rating

4.51 starsAmazon United States average 4.42 stars

Average reviews

13,016per listing

Listings tracked

31

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 61 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

61 months