Hormify

Shoppers searched for this 450K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved +137.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $147K a year.

Searches, last 12 months

450K

Growth, 90 days vs prior 90

+137.5%

Conversion, latest week

1.1%

Market size, estimated

$147Ka year

Peak month

May3.6× the quietest month

Top search term

hormify403K searches a year

Listings sell for $30.48 on average, from $8.74 to $60.95. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $30.48 that is $8K to $15K a year per listing.

Average price

$30.48inside the $15 to $100 sweet spot

Price range

$8.74–$60.95

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

250–500

Revenue per listing a year

$8K–$15K

Returns

0.1%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.6% of listings are out of stock. The average listing ranks #682 within Women's Health. It carries 2,607 reviews at 4.17 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

4.6%

Average rank

#682in Women's Health

Average rating

4.17 starsAmazon United States average 4.42 stars

Average reviews

2,607per listing

Listings tracked

26

9 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

7Amazon's first-year sales bar

Average brand age

36 months