Is hormify profitable to sell on Amazon United States?

The niche generates $147K/yr across 26 tracked products. 7 of 9 products launched in the last 360 days are still selling. 90-day search growth is +137.5%. Flapen's verdict: Worth a look (66/100).

How competitive is the hormify niche?

23 brands and 49 sellers compete. The top 5 products take 53% of clicks and top 5 brands hold 57% of demand.

What do buyers complain about in hormify?

Top complaints mined from reviews: Functionality-Overall, Weight Loss, Value For Money. The return rate is 0.1%.

When does demand for hormify peak?

Demand peaks in May–Jun–Jul; the busiest month runs 3.6× the quietest.

What does it cost to enter the hormify niche?

Listings span $8.74–$60.95; the average listing price is $30.48 (sweet spot $15–$100). The average incumbent carries 2,607 reviews — the moat a new listing must climb.

Hormify

Worth a look

Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Growth

Incredible+137.5%

90-day search growth — must beat 0% to launch

Avg price

Incredible$30.48

avg listing price — sweet spot $15–$100

Price range

Great$8.74–$60.95

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Brand share

Great57%

top-5 brand share — no brand owns this niche

Competition

Good53%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay2,607.19

avg incumbent reviews — the moat a new listing must climb

Market size

Okay$147K

$147K/yr · 450K searches

Conversion

Bad1.1%

search→purchase rate — share of searches ending in a sale

Signals Trending No Dominant Brand

Is hormify profitable on Amazon?

According to Flapen's Amazon United States niche tracking, hormify is a $147K/yr Amazon United States market (450K searches/yr). The top 5 brands hold 57% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 66/100.

Data updated Jul 12, 2026 · scored weekly · How we score niches

hormify market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.

Units sold / yr: 6K–8K; avg 250–500/product
Revenue / yr: $183K–$244K; units × avg price
Conversion rate: 1.1%
Avg BSR: #682
Page quality: 0%
Prime: 100%
Sponsored: 96%
Out of stock: 4.6%
Avg brand age: 36 months
Avg seller age: 138 days

Competition: brands, sellers & click share

The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.

Brands

23 rising

Sellers

Top-5 brand share

57%

Top 20: 98%

Top-5 click share

53%

Top 20: 94%

Open market

36%

GKBK13%
Shwfhi12%
IUK12%
Hormify12%
Qiuumey9%
Kymezol7%

hormify demand & seasonality

Weekly Amazon search volume, last 104 weeks — +137.5% search growth over the last 90 days.

Peak months: May, Jun, Jul · busiest ÷ quietest = 3.6×

Open Trend

Top hormify search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

hormify403K/yr +125.5%1.6% conv.
hormify for women22K/yr +618.0%1.2% conv.
hormofy8K/yr +94.2%0.9% conv.
hormify pills4K/yr +465.5%1.6% conv.
hormify dietary supplement3K/yr +371.7%1.9% conv.
hormonify4K/yr +50.5%1.2% conv.
hormufy2K/yr +70.8%1.1% conv.
hormofy weightloss and hormone3K/yr +31.1%0.9% conv.

All search terms

Top hormify products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Shwfhi Hormonal Balance Supplements for Women - Supports Mood Energy & Daily Wellness with Ashwagandha Ginger Root Herbal Formula 60 Capsules

Shwfhi$34.814.0★31 rev

Tennis Skirt Set for Women 2 Piece Racerback Tank Top Golf Dress Activewear for Outfit Pickleball Athletic Workout

IUK$43.464.2★61 rev

Hormify Hormone Balance for Women - Hormonal Balance Supplement for Menopause & Perimenopause Supports Hormonal Weight Management Mood Bloating & Energy - Natural Menopause Supplement 60 Capsules

Hormify$59.913.8★185 rev

3/4 Length Sleeve Womens Tops V Neck Casual Tunic Loose Fit Basic Shirts Trendy Tops for Women 2026 Navy Blue XXL

GKBK$14.094.2★376 rev

Qiuumey Hormone Balance for Women | Dietary Supplement Supports Healthy Cortisol Levels & Stress Relief | Mood Sleep Energy | Ashwagandha Ginseng Maca | 60 Capsules

Qiuumey$33.773.8★24 rev

Newest

by launch date

Shwfhi Hormonal Balance Supplements for Women - Supports Mood Energy & Daily Wellness with Ashwagandha Ginger Root Herbal Formula 60 Capsules

Shwfhi$34.8131 rev

6mo ago

Kymezol Hormone Balance for Women - Daily Wellness Support and Weight Management for Midlife Mood & Energy Support 60 Capsules.

Kymezol$32.4615 rev

6mo ago

Hormonal Balance Stay Healthy

Generic$29.263 rev

6mo ago

O Nature ZIRAN GLP-1 Weight Management Supplement for Women & Men GLP1 Appetite Control Energy & Digestion Balance - Vegan Gluten-Free Dairy Free 90 Capsules (Pack of 1)

O NATURE . ZIRAN$18.55256 rev

8mo ago

Tennis Skirt Set for Women 2 Piece Racerback Tank Top Golf Dress Activewear for Outfit Pickleball Athletic Workout

IUK$43.4661 rev

10mo ago

What reviews say buyers love and hate about hormify

What buyers praise and complain about, mined from review topics.

What buyers love

Weight Loss11%

“effective to support weight loss”

Quality-Overall9%

“Solid quality so far”

Energy Level7%

“Boosts energy”

Taste-Overall5%

“no weird aftertaste”

Regulates Digestion5%

“great for gut health”

Vitamin4%

“Good vitamins”

Efficiency4%

“Seems to do the job just fine”

Value For Money4%

“Good value”

Nutritional Content4%

“Good supplement”

Ease Of Use3%

“Easy to use”

What buyers complain about

Functionality-Overall18%

“DOESNT WORK”

Weight Loss13%

“didn't lose any weight”

Value For Money7%

“Waste of money”

Side Effects7%

“Horrible side effects”

Taste-Overall5%

“Taste is off”

Acid Regulator/Stomach Ache Relief5%

“Stomach pain”

Dosage3%

“Just awful and only one dose”

Regulates Digestion3%

“on the other hand this really messed with my digestive system”

Energy Level3%

“Zero difference in my energy”

Allergies2%

“Allergic”

Top return reasons

Size-Overall25%

Color13%

Material Quality9%

Functionality-Overall6%

Advertised Vs Actual Product4%

Length3%

Chest Fit3%

Sleeve Fit3%

Acid Regulator/Stomach Ache Relief3%

Quality-Overall2%

Common hormify questions

Is hormify profitable to sell on Amazon United States?: The niche generates $147K/yr across 26 tracked products. 7 of 9 products launched in the last 360 days are still selling. 90-day search growth is +137.5%. Flapen's verdict: Worth a look (66/100).
How competitive is the hormify niche?: 23 brands and 49 sellers compete. The top 5 products take 53% of clicks and top 5 brands hold 57% of demand.
What do buyers complain about in hormify?: Top complaints mined from reviews: Functionality-Overall, Weight Loss, Value For Money. The return rate is 0.1%.
When does demand for hormify peak?: Demand peaks in May–Jun–Jul; the busiest month runs 3.6× the quietest.
What does it cost to enter the hormify niche?: Listings span $8.74–$60.95; the average listing price is $30.48 (sweet spot $15–$100). The average incumbent carries 2,607 reviews — the moat a new listing must climb.

Hormify

Is hormify profitable on Amazon?

hormify market size & sales

Competition: brands, sellers & click share

hormify demand & seasonality

Top hormify search terms shoppers use

Top hormify products & what they sell for

Top sellers

Newest

Trending

What reviews say buyers love and hate about hormify

What buyers love

What buyers complain about

Top return reasons

Common hormify questions

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