Hookah Charcoal
MaybeAn estimated 0.6% of orders come back. But the top 5 brands take 89% of clicks, so Hookah Charcoal is a Maybe.
- Flapen Score
- 58 / 100Top 16% of 14,768 Health & Household niches · +9 vs the category median of 4958
- Market size
- $668K/yr438K searches / yr
- 90-day growth
- +5.8%search demand this quarter
- Competition
- 51%top-5 click share · 11 brands · 32 sellers
Flapen Score
Hookah Charcoal against its category
The dotted line is the Health & Household average. Past it, Hookah Charcoal is stronger. Inside it, weaker.
Market
The Hookah Charcoal market on Amazon at a glance
Shoppers on Amazon United States searched for Hookah Charcoal 438K times last year and spent an estimated $668K. The top 5 brands take 89% of clicks. Flapen scores it 58 out of 100, a Maybe.
01 · Demand
An estimated 11.3% of those searches ended in a purchase.
Shoppers searched for this 438K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.3% of those searches ended in a purchase. Searches in the last 90 days moved +5.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $668K a year.
- Searches, last 12 months
- 438K
- Growth, 90 days vs prior 90
- +5.8%
- Conversion, latest week
- 11.3%
- Market size, estimated
- $668Ka year
- Peak month
- September1.3× the quietest month
- Top search term
- hookah coals203K searches a year
02 · Price
A sale here is worth $13.44.
Listings sell for $13.44 on average, from $6.05 to $26.81. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 2,000 to 2,500 of them. At $13.44 that is $27K to $34K a year per listing.
- Average price
- $13.44under the $15 to $100 sweet spot
- Price range
- $6.05–$26.81
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 50K–60K
- Units per listing a year
- 2,000–2,500
- Revenue per listing a year
- $27K–$34K
- Returns
- 0.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
48% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.6% of listings are out of stock. The average listing ranks #89 within Tobacco-Related Products. It carries 2,554 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 48%
- Prime listings
- 100%
- Out of stock, average day
- 0.6%
- Average rank
- #89in Tobacco-Related Products
- Average rating
- 4.44 starsAmazon United States average 4.42 stars
- Average reviews
- 2,554per listing
- Listings tracked
- 21
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 68 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 68 months
Products
Top Hookah Charcoal products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
CocoNara Hookah Shisha Natural Charcoals 120 Count
- Price
- $17.48
- Rating
- 4.6/5
- Reviews
- 5,135
- Age
- 18y ago

Sunlight Charcoal Tablets for Incense Quick Light Charcoal Tablets Charcoal Disk Lights 33 mm Resin Burner Rolls Charcoal Burner - Instant Fire Coal Tablet (100 Count (Pack of 1))
- Price
- $11.48
- Rating
- 4.6/5
- Reviews
- 20,753
- Age
- 7y ago

Hookah Charcoal Hookah Coals Coconut XL Pack 84 Count & 1.2 KG (2.6 lbs) Premium Quality 25mm (1x1x1 in) 100% Natural Coconut Coals for Hookah Cubes NOT Quick Light
- Price
- $14.60
- Rating
- 4.3/5
- Reviews
- 4,250
- Age
- 7y ago

CocoNara Coconut 100% Natural Hookah Charcoal 60 Piece Box by CocoNara
- Price
- $11.96
- Rating
- 4.6/5
- Reviews
- 80
- Age
- 11y ago

Hookah Coals Flats Coconut Charcoal for Hooka 30 Count Value Pack Premium Quality 15mm (1x1x0.6 in) M. ROSENFELD 100% Natural Coconut Hooka Charcoal for Hookah NOT Quick Light Charcoal Pills
- Price
- $6.50
- Rating
- 4.3/5
- Reviews
- 4,250
- Age
- 5y ago
Trending
estimated 90-day click momentum
Premium Coconut Charcoal Cubes - Coconut Coals XL Pack of 72 Count & 1 KG (2.2 lbs) Premium Quality 25mm (1x1x1 in) 100% Natural Coconut Charcoal Cubes NOT Quick Light - Pack of 1
- Price
- $14.22
- Rating
- 4.2/5
- Reviews
- 216
- Age
- 2y ago

Charcoal Discs to Burn Incense - 100 pcs Charcoal for Incense Burning - 33 mm Most Quick Light Coals Tablets by M. ROSENFELD - 33 mm Resin Burner Rolls Pack of 100 Instant Fire Coal Tablets
- Price
- $14.80
- Rating
- 4.5/5
- Reviews
- 1,566
- Age
- 2y ago

Hookah Coals Flats Coconut Charcoal for Hooka 30 Count Value Pack Premium Quality 15mm (1x1x0.6 in) M. ROSENFELD 100% Natural Coconut Hooka Charcoal for Hookah NOT Quick Light Charcoal Pills
- Price
- $6.50
- Rating
- 4.3/5
- Reviews
- 4,250
- Age
- 5y ago

CocoNara Coconut 100% Natural Hookah Charcoal 60 Piece Box by CocoNara
- Price
- $11.96
- Rating
- 4.6/5
- Reviews
- 80
- Age
- 11y ago

Charcoal Discs to Burn Incense - 10 pcs Charcoal for Incense Burning - 33 mm Most Quick Light Coals Tablets by M. ROSENFELD - 33 mm Resin Burner Rolls Pack of 10 Instant Fire Coal Tablets
- Price
- $6.05
- Rating
- 4.5/5
- Reviews
- 1,566
- Age
- 2y ago
Newest
by launch date
Amy Deluxe Natural Coconut Charcoal for Hookah Shisha (27mm 1kg)
- Price
- $16.00
- Rating
- 4.6/5
- Reviews
- 577
- Age
- 1y ago

KENZ Coconut Charcoal Cubes 25 mm 100% Natural Low Ash 72 pcs
- Price
- $16.06
- Rating
- 4.5/5
- Reviews
- 80
- Age
- 1y ago

Novelty Coconut Charcoal Cubes with Aluminum Foil 25mm Natural Charcoal Coals 72 Pieces (1kg) Long-Lasting Low Ash Clean Burn Pack of 1
- Price
- $21.34
- Rating
- 4.3/5
- Reviews
- 56
- Age
- 1y ago

Coconut Hookah Charcoals- 72 Pieces 25mm Coconut Shell Briquette Coals Premium Natural Charcoal for Long-Lasting Heat Low Ashe Odor-Free
- Price
- $12.12
- Rating
- 4.5/5
- Reviews
- 96
- Age
- 1y ago

MAQIHAN 50PCS Incense Charcoal Briquettes - Charcoal Tablets Incense Burner Charcoal Burning Discs Resin Burner Grilling Quick Light Natural Charcoal Bulk Instant Fire Coals Supplies
- Price
- $6.99
- Rating
- 4.0/5
- Reviews
- 822
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 51% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 flat
Sellers
32
Est. top-5 brand share
89%
Top 20: 100%
Est. top-5 click share
51%
Top 20: 99%
Open market
8%
- M. ROSENFELD36%
- CocoNara29%
- Sunlight Charcoal18%
- KENZ3%
- Coco Spark3%
- COCOUS HIT THE RIGHT SMOKE3%
- Open — no brand owns it (5 brands, 8%)
Demand
Hookah Charcoal search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Hookah Charcoal search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- hookah coals203K/yr
- hookah charcoal92K/yr
- hookah coal26K/yr
- charcoal for hookah16K/yr
- charcoal hookah18K/yr
- coals13K/yr
- coconut coals hookah11K/yr
- coconut charcoal hookah10K/yr
- coal for hookah8K/yr
- coals for hookah5K/yr
Reviews and returns
What reviews say buyers love and hate about Hookah Charcoal
We read the reviews and the return reasons for every product selling here.
“Horrible quality”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
13 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Hookah Charcoal questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









