Hookah Charcoal
MaybeAn estimated 0.6% of orders come back. But the top 5 brands take 89% of clicks, so Hookah Charcoal is a Maybe.
- Flapen Score
- 58 / 100Top 16% of 14,768 Health & Household niches · +9 vs the category median of 4958
- Market size
- $668K/yr438K searches / yr
- 90-day growth
- +5.8%search demand this quarter
- Competition
- 51%top-5 click share · 11 brands · 32 sellers
Flapen Score
Hookah Charcoal against its category
The dotted line is the Health & Household average. Past it, Hookah Charcoal is stronger. Inside it, weaker.
Market
The Hookah Charcoal market on Amazon at a glance
Shoppers on Amazon United States searched for Hookah Charcoal 438K times last year and spent an estimated $668K. The top 5 brands take 89% of clicks. Flapen scores it 58 out of 100, a Maybe.
01 · Demand
An estimated 11.3% of those searches ended in a purchase.
Shoppers searched for this 438K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.3% of those searches ended in a purchase. Searches in the last 90 days moved +5.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $668K a year.
- Searches, last 12 months
- 438K
- Growth, 90 days vs prior 90
- +5.8%
- Conversion, latest week
- 11.3%
- Market size, estimated
- $668Ka year
- Peak month
- September1.3× the quietest month
- Top search term
- hookah coals203K searches a year
02 · Price
A sale here is worth $13.44.
Listings sell for $13.44 on average, from $6.05 to $26.81. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 2,000 to 2,500 of them. At $13.44 that is $27K to $34K a year per listing.
- Average price
- $13.44under the $15 to $100 sweet spot
- Price range
- $6.05–$26.81
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 50K–60K
- Units per listing a year
- 2,000–2,500
- Revenue per listing a year
- $27K–$34K
- Returns
- 0.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
48% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.6% of listings are out of stock. The average listing ranks #89 within Tobacco-Related Products. It carries 2,554 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 48%
- Prime listings
- 100%
- Out of stock, average day
- 0.6%
- Average rank
- #89in Tobacco-Related Products
- Average rating
- 4.44 starsAmazon United States average 4.42 stars
- Average reviews
- 2,554per listing
- Listings tracked
- 21
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 68 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 68 months
Products
Top Hookah Charcoal products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 flat
Sellers
32
Top-5 brand share
89%
Top 20: 100%
Top-5 click share
51%
Top 20: 99%
Open market
8%
- Brand 136%
- Brand 229%
- Brand 318%
- Brand 43%
- Brand 53%
- Brand 63%
- Open — no brand owns it (5 brands, 8%)
Demand
Hookah Charcoal search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Hookah Charcoal search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- hookah coals203K/yr
- hookah charcoal92K/yr
- hookah coal26K/yr
- charcoal for hookah16K/yr
- charcoal hookah18K/yr
- coals13K/yr
- coconut coals hookah11K/yr
- coconut charcoal hookah10K/yr
- coal for hookah8K/yr
- coals for hookah5K/yr
Reviews and returns
What reviews say buyers love and hate about Hookah Charcoal
We read the reviews and the return reasons for every product selling here.
“Horrible quality”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
13 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Hookah Charcoal questions
Answered from the same tracked data.