Hoodia
Worth a lookShows low returns (0.7%), but a small market ($37K/yr) keeps it on the watch list.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Avg price
Incredible$33.12avg listing price — sweet spot $15–$100
Price range
Great$10.09–$117.32cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Brand share
Good64%top-5 brand share — brands hold most of the demand
Conversion
Good4.8%search→purchase rate — share of searches ending in a sale
Competition
Good55%top-5 click share — leaders hold, buyers still browse
Review moat
Bad4,114.46avg incumbent reviews — the moat a new listing must climb
Growth
Bad-4.3%90-day search growth — must beat 0% to launch
Market size
Bad$37K$37K/yr · 24K searches
Is hoodia profitable on Amazon?
According to Flapen's Amazon United States niche tracking, hoodia is a $37K/yr Amazon United States market (24K searches/yr). The top 5 brands hold 64% of demand. Verdict: Worth a look — 52/100.
Data updated Jul 10, 2026 · scored weekly · How we score niches
hoodia market size & sales
Units sold, revenue, conversion and listing quality across the tracked shelf.- Units sold / yr
- 750–1K
- avg 0–100/product
- Revenue / yr
- $25K–$33K
- units × avg price
- Conversion rate
- 4.8%
- Avg BSR
- #698
- Page quality
- 0%
- Prime
- 77%
- Sponsored
- 62%
- Out of stock
- 11.2%
- Avg brand age
- 51 months
- Avg seller age
- 171 days
Competition: brands, sellers & click share
The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.Brands
16 rising
Sellers
28
Top-5 brand share
64%
Top 20: 100%
Top-5 click share
55%
Top 20: 94%
Open market
29%
- BulkSupplements19%
- Spectra Vitamins14%
- Generic11%
- bodi10%
- Youth & Tonic10%
- Hgvoetty7%
hoodia demand & seasonality
Weekly Amazon search volume, last 104 weeks — -4.3% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.5×
Top hoodia search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.- hoodia gordonii8K/yr
- hoodia9K/yr
- hoodia appetite suppressant7K/yr
Top hoodia products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
BulkSupplements.com Hoodia Capsules - Hoodia Gordonii Extract Herbal Supplement - Gluten Free 1 Capsule per Serving 240 Count (Pack of 1)
BulkSupplements$20.574.1★32 rev
Hoodia Gordonii Pure 750mg Diet Pills 60 Count (Pack of 1) as Seen on 60 Min
Generic$39.793.5★7 rev
Appetite Suppressant 60 Capsules - S. African Hoodia and Green Tea Extract Control Appetite Increase Energy and Promote Weight Loss Made in USA
Spectra Vitamins$21.803.5★141 rev
bodi : Hoodia Gordonii 20:1 Extract Powder | 4oz to 5lb | Pure Natural Chemical Free (4 oz)
bodi$21.354.3★12 rev
Youth & Tonic Thermogenic Supplement 30 Capsules as Advanced Diet Support for Energy Metabolism Focus for Men and Women with Caffeine Chromium Glucomannan Guarana Hoodia Gordonii
Youth & Tonic$15.784.2★142 rev
Newest
by launch date
Burlebo Performance Hoodie - Stone Camo
Burlebo$61.70426 rev
Fat Burner for Women & Men - Appetite Suppressant for Weight Loss - Pills w/Metabolism Booster Thermogenic Weight Loss Supplement - Chromium Caffeine & Green Tea - 30 Vegan Capsules
DR VITAMIN SOLUTIONS$14.821,020 rev
Hoodia Gordonii Pure 750mg Diet Pills 60 Count (Pack of 1) as Seen on 60 Min
Generic$39.797 rev
Horbaach Garcinia Cambogia Extract Pills | 250 Capsules | Herbal Extract Supplement | Non-GMO Gluten Free
Horbäach$10.27260 rev
Burlebo Performance Hoodie - White Camo
Burlebo$65.22426 rev
Trending
90-day click momentumBurlebo Performance Hoodie - White Camo
Burlebo$65.344.8★
Hgvoetty Hoodies for Men Space Clothing for Women Unisex Adult Graphic Sweatshirts 3D Hooded Sweater Small
Hgvoetty$27.494.5★
Hgvoetty 3D Graphic Hoodies for Men Women Unisex Space hooded Sweater hoodies Realistic Print Cool Sweatshirts Jackets with Pocket XXL
Hgvoetty$27.544.5★
Burlebo Performance Hoodie - White Camo
Burlebo$65.284.8★
Burlebo Performance Hoodie - Stone Camo
Burlebo$61.704.8★
What reviews say buyers love and hate about hoodia
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent for weight loss”
“I also noticed a little more energy”
“Good quality and arrived quickly”
“Good product for the health”
“Warm hoodie”
“Effective and easy to use”
“good value for the price”
“It did what it advertised”
“It actually works it help me with my anxiety to just be eating random stuff”
“dont cause stomach discomfort”
What buyers complain about
“Gained weight”
“Didn't work for me”
“if anything it's a placebo that just makes you sick”
“These made my heart race so I had to stop them”
“It DID suppress my appetite like it was supposed too BUT I got so nauseous”
“DO BUY SIZE BIGGER THAN NORMAL”
“Didnt do anything it stated”
“Garbage”
“they certainly do not curb any kind of appetite”
“not energy”
Top return reasons
Common hoodia questions
- Is hoodia profitable to sell on Amazon United States?
- The niche generates $37K/yr across 26 tracked products. 90-day search growth is -4.3%. Flapen's verdict: Worth a look (52/100).
- How competitive is the hoodia niche?
- 16 brands and 28 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 64% of demand.
- What do buyers complain about in hoodia?
- Top complaints mined from reviews: Weight Loss, Functionality-Overall, Side Effects. The return rate is 0.7%.
- When does demand for hoodia peak?
- Demand is steady year-round — the busiest month runs 1.5× the quietest.
- What does it cost to enter the hoodia niche?
- Listings span $10.09–$117.32; the average listing price is $33.12 (sweet spot $15–$100). The average incumbent carries 4,114 reviews — the moat a new listing must climb.