Is Honey Cough Drops with Real Honey profitable to sell on Amazon United States?

Flapen scores Honey Cough Drops with Real Honey 42 out of 100 on Amazon United States, a Fail. Shoppers spend $566K a year across 16 tracked products. 3 of the 3 products launched in the last year cleared the first-year sales bar. Search demand grew -30.8% in the last 90 days.

How competitive is the Honey Cough Drops with Real Honey niche on Amazon United States?

6 brands and 641 sellers compete in Honey Cough Drops with Real Honey on Amazon United States. The top 5 Honey Cough Drops with Real Honey products take 71% of clicks, and the top 5 brands take 99%.

What do buyers complain about in Honey Cough Drops with Real Honey?

Honey Cough Drops with Real Honey buyers on Amazon United States complain most about Taste-Overall, Value For Money, and Sweetness. An estimated 0.0% of orders come back.

When does demand for Honey Cough Drops with Real Honey peak?

Search demand for Honey Cough Drops with Real Honey on Amazon United States peaks in Jan–Feb–Dec, and the busiest month runs 2.6× the quietest.

What does it cost to enter the Honey Cough Drops with Real Honey niche?

Honey Cough Drops with Real Honey sells for $9.74 on average on Amazon United States, outside the $15 to $100 sweet spot. Listings run $2.97 to $30.53. The average product has 4,612 reviews, the count a new listing must catch up to.

Honey Cough Drops with Real Honey

Fail

The top 5 brands take 99% of clicks, so Honey Cough Drops with Real Honey is a Fail.

Flapen Score: 42
42 / 100Ranks 11,318 of 14,768 Health & Household niches · −7 vs the category median of 49
Market size: $566K/yr470K searches / yr
90-day growth: -30.8%search demand this quarter
Competition: 71%top-5 click share · 6 brands · 641 sellers

Flapen Score

Honey Cough Drops with Real Honey against its category

The dotted line is the Health & Household average. Past it, Honey Cough Drops with Real Honey is stronger. Inside it, weaker.

42Fail

This niche Category average

See the method

Market

The Honey Cough Drops with Real Honey market on Amazon at a glance

Shoppers on Amazon United States searched for Honey Cough Drops with Real Honey 470K times last year and spent an estimated $566K. The top 5 brands take 99% of clicks. Demand peaks in Jan–Feb–Dec. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 12.4% of those searches ended in a purchase.

Shoppers searched for this 470K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.4% of those searches ended in a purchase. Searches in the last 90 days moved -30.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $566K a year.

Searches, last 12 months: 470K
Growth, 90 days vs prior 90: -30.8%
Conversion, latest week: 12.4%
Market size, estimated: $566Ka year
Peak month: January2.6× the quietest month
Top search term: honees honey filled drops108K searches a year

02 · Price

A sale here is worth $9.74.

Listings sell for $9.74 on average, from $2.97 to $30.53. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 5,000 to 6,000 of them. At $9.74 that is $49K to $58K a year per listing.

Average price: $9.74under the $15 to $100 sweet spot
Price range: $2.97–$30.53
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 80K–100K
Units per listing a year: 5,000–6,000
Revenue per listing a year: $49K–$58K
Returns: 0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

63% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #55 within Cough & Cold. It carries 4,612 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings: 63%
Prime listings: 100%
Out of stock, average day: 0.0%
Average rank: #55in Cough & Cold
Average rating: 4.68 starsAmazon United States average 4.42 stars
Average reviews: 4,612per listing
Listings tracked: 16

04 · Newcomers

3 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 73 months on average, so the names here are established.

Launched, last 12 months: 3
Successful launches: 3Amazon's first-year sales bar
Average brand age: 73 months

Products

Top Honey Cough Drops with Real Honey products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 71% of clicks. A locked shelf that new listings rarely crack.

Brands

6 flat

Sellers

641

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

71%

Top 20: 100%

Open market

Brand 181%
Brand 26%
Brand 36%
Brand 44%
Brand 52%
Brand 61%

Demand

Honey Cough Drops with Real Honey search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 2.6×

Search terms

Top Honey Cough Drops with Real Honey search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

honees honey filled drops108K/yr -32.3%13.8% conv.
honees73K/yr -30.7%10.0% conv.
honey cough drops66K/yr -43.3%12.4% conv.
honees cough drops44K/yr -39.5%10.4% conv.
honey drops35K/yr -23.4%7.0% conv.
honees cough drops honey filled15K/yr +37.4%13.5% conv.
honey lozenges19K/yr -26.9%9.9% conv.
honey cough drops with real honey18K/yr -30.3%13.9% conv.
cough drops honey20K/yr -40.5%10.9% conv.
honey throat lozenges13K/yr -24.8%11.2% conv.

Reviews and returns

What reviews say buyers love and hate about Honey Cough Drops with Real Honey

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Taste-Overall”

19%of negative reviews mention “Taste-Overall”

<0.1%of orders come back, a rate Amazon rounds to zero

“Horrible taste”

A buyer, on “Taste-Overall”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

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FAQ

Common Honey Cough Drops with Real Honey questions

Answered from the same tracked data.

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