Honey Badger
FailShoppers spend an estimated $30K a year here, so Honey Badger is a Fail.
- Flapen Score
- 48 / 100Ranks 7,720 of 14,768 Health & Household niches · −1 vs the category median of 4948
- Market size
- $30K/yr67K searches / yr
- 90-day growth
- -8.4%search demand this quarter
- Competition
- 47%top-5 click share · 23 brands · 41 sellers
Flapen Score
Honey Badger against its category
The dotted line is the Health & Household average. Past it, Honey Badger is stronger. Inside it, weaker.
Market
The Honey Badger market on Amazon at a glance
Shoppers on Amazon United States searched for Honey Badger 67K times last year and spent an estimated $30K. The top 5 brands take 72% of clicks. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 2.3% of those searches ended in a purchase.
Shoppers searched for this 67K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -8.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $30K a year.
- Searches, last 12 months
- 67K
- Growth, 90 days vs prior 90
- -8.4%
- Conversion, latest week
- 2.3%
- Market size, estimated
- $30Ka year
- Top search term
- honey badger48K searches a year
02 · Price
A sale here is worth $19.48.
Listings sell for $19.48 on average, from $3.65 to $39.27. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $19.48 that is $0 to $2K a year per listing.
- Average price
- $19.48inside the $15 to $100 sweet spot
- Price range
- $3.65–$39.27
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 0.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
62% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 19.7% of listings are out of stock. The average listing ranks #32,781 within Pre-Workout. It carries 143 reviews at 4.55 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 62%
- Prime listings
- 82%
- Out of stock, average day
- 19.7%
- Average rank
- #32,781in Pre-Workout
- Average rating
- 4.55 starsAmazon United States average 4.42 stars
- Average reviews
- 143per listing
- Listings tracked
- 34
04 · Newcomers
1 of last year's 10 launches cleared the first-year sales bar.
10 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.
- Launched, last 12 months
- 10
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 42 months
Products
Top Honey Badger products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 10, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Honey Badger Pre Workout Powder Keto Vegan Preworkout for Men & Women Beta Alanine & Caffeine Sugar Free Natural Energy Supplement Peach Mango 30 Servings
- Price
- $32.46
- Rating
- 4.1/5
- Reviews
- 1,217
- Age
- 10y ago

Honey Badger Pre Workout Powder Keto Vegan Preworkout for Men & Women Beta Alanine & Caffeine Sugar Free Natural Energy Supplement Wild Berry 30 Servings
- Price
- $32.33
- Rating
- 4.2/5
- Reviews
- 876
- Age
- 10y ago

ZHONGXIN MADE Simulation Honey Badger Plush Toy - Black 20 Realistic Wild African Badger Stuffed Animal Toys Lifelike Standing Wild Animals Plush Toy Collection Gifts for Kids (20 inch)
- Price
- $21.61
- Rating
- 4.5/5
- Reviews
- 58
- Age
- 4y ago

Honey Badger Pre Workout Powder Keto Vegan Preworkout for Men & Women Beta Alanine & Caffeine Sugar Free Natural Energy Supplement Fruit Punch (High-Stim)
- Price
- $39.27
- Rating
- 4.8/5
- Reviews
- 7
- Age
- 3y ago

Crochet Honey Badger Positive Affirmation Brave Gift - Funny Inspirational Mini Animal Theme Desk Decor Graduation Encouragement Present for Son Daughter Student Graduate Daily affirmation Gifts
- Price
- $12.31
- Rating
- 4.9/5
- Reviews
- 11
- Age
- 9mo ago
Trending
estimated 90-day click momentum
Double Bread Cute Honey Badger Stuffed Animal Soft Plushies Small Plush Toys Ideal Gift for Kids Girls Boys Birthday
- Price
- $13.28
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago

Honey Badger Howling to The Moon Meme Funny 90s Honey Badger T-Shirt
- Price
- $14.41
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 4mo ago

Onebttl Honey Badger Gifts Great gift for Honey Badger Lovers on Christmas Birthday-20oz Stainless Steel Tumbler with Lid & Straw 20oz/590ml
- Price
- $21.94
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 6mo ago

Fearless Honey-Badger Funny Baseball Cap Men & Women Adjustable Trucker Classic Style Sun Hat Black-style
- Price
- $17.92
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1y ago

FRANKIEZHOU Honey Badger Stuffed Animal-Black 15.75 Realistic Badger Plush Toy Honey Badger Stuffed Toy Soft Toy Gifts for Kids Home Decor Hugging Toy
- Price
- $20.04
- Rating
- 4.5/5
- Reviews
- 28
- Age
- 3y ago
Newest
by launch date
Double Bread Cute Honey Badger Stuffed Animal Soft Plushies Small Plush Toys Ideal Gift for Kids Girls Boys Birthday
- Price
- $13.28
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago

Honey Badger Howling to The Moon Meme Funny 90s Honey Badger T-Shirt
- Price
- $14.41
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 4mo ago

Onebttl Honey Badger Gifts Great gift for Honey Badger Lovers on Christmas Birthday-20oz Stainless Steel Tumbler with Lid & Straw 20oz/590ml
- Price
- $21.94
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 6mo ago

Honey Badger First of All Im a Delight Funny Honey Badger T-Shirt
- Price
- $17.58
- Rating
- 3.8/5
- Reviews
- 8
- Age
- 8mo ago

Crochet Honey Badger Positive Affirmation Brave Gift - Funny Inspirational Mini Animal Theme Desk Decor Graduation Encouragement Present for Son Daughter Student Graduate Daily affirmation Gifts
- Price
- $12.31
- Rating
- 4.9/5
- Reviews
- 11
- Age
- 9mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 47% of clicks. Leaders hold, but buyers still shop past them.
Brands
23 flat
Sellers
41
Est. top-5 brand share
72%
Top 20: 99%
Est. top-5 click share
47%
Top 20: 87%
Open market
25%
- Honey Badger46%
- ZHONGXIN MADE11%
- Viaosanza6%
- FRANKIEZHOU4%
- Onebttl4%
- ModSocks4%
Demand
Honey Badger search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 2.1× · 7 of 12 months tracked
Search terms
Top Honey Badger search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- honey badger48K/yr
- honey badger preworkout6K/yr
- honey badger gifts6K/yr
- honeybadger3K/yr
- honey badger pre workout3K/yr
Reviews and returns
What reviews say buyers love and hate about Honey Badger
We read the reviews and the return reasons for every product selling here.
“I thought it was a bit bigger though...Still Dope!!”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Honey Badger questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









