Hip Hook

Shoppers searched for this 814K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.4% of those searches ended in a purchase. Searches in the last 90 days moved +4.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.1M a year.

Searches, last 12 months

814K

Growth, 90 days vs prior 90

+4.8%

Conversion, latest week

5.4%

Market size, estimated

$2.1Ma year

Peak month

December1.6× the quietest month

Top search term

psoas release tool206K searches a year

Listings sell for $48.80 on average, from $9.88 to $205.22. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,500 to 2,000 of them. At $48.80 that is $73K to $98K a year per listing.

Average price

$48.80inside the $15 to $100 sweet spot

Price range

$9.88–$205.22

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

40K–50K

Units per listing a year

1,500–2,000

Revenue per listing a year

$73K–$98K

Returns

6.0%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.7% of listings are out of stock. The average listing ranks #8,362 within Massage Tools. It carries 831 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

100%

Out of stock, average day

12.7%

Average rank

#8,362in Massage Tools

Average rating

4.32 starsAmazon United States average 4.42 stars

Average reviews

831per listing

Listings tracked

23

12 products launched here in the last 12 months. 10 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

12

Successful launches

10Amazon's first-year sales bar

Average brand age

43 months