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Hemp Protein Powder

Maybe

An estimated 0.0% of orders come back. But demand is soft, at +1.1% this quarter, so Hemp Protein Powder is a Maybe.

Flapen Score
54
54 / 100
Top 28% of 14,768 Health & Household niches · +5 vs the category median of 49
Market size
$381K/yr284K searches / yr
90-day growth
+1.1%search demand this quarter
Competition
66%top-5 click share · 11 brands · 602 sellers

Flapen Score

Hemp Protein Powder against its category

The dotted line is the Health & Household average. Past it, Hemp Protein Powder is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hemp Protein Powder market on Amazon at a glance

Shoppers on Amazon United States searched for Hemp Protein Powder 284K times last year and spent an estimated $381K. The top 5 brands take 87% of clicks. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 5.2% of those searches ended in a purchase.

Shoppers searched for this 284K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.2% of those searches ended in a purchase. Searches in the last 90 days moved +1.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $381K a year.

Searches, last 12 months
284K
Growth, 90 days vs prior 90
+1.1%
Conversion, latest week
5.2%
Market size, estimated
$381Ka year
Peak month
July1.4× the quietest month
Top search term
hemp protein powder113K searches a year

02 · Price

A sale here is worth $25.57.

Listings sell for $25.57 on average, from $5.80 to $50.24. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 750 to 1,000 of them. At $25.57 that is $19K to $26K a year per listing.

Average price
$25.57inside the $15 to $100 sweet spot
Price range
$5.80–$50.24
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
750–1,000
Revenue per listing a year
$19K–$26K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #51 within Protein. It carries 1,852 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#51in Protein
Average rating
4.31 starsAmazon United States average 4.42 stars
Average reviews
1,852per listing
Listings tracked
20

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 80 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
80 months

Products

Top Hemp Protein Powder products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 10, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 66% of clicks. Leaders hold, but buyers still shop past them.

$0$38K$76K$114K$152K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 rising

Sellers

602

Est. top-5 brand share

87%

Top 20: 100%

Est. top-5 click share

66%

Top 20: 100%

Open market

9%

  • Nutiva26%
  • 365 by Whole Foods Market22%
  • Manitoba Harvest17%
  • Anthony's16%
  • Cantein5%
  • Sunwarrior4%
  • Open — no brand owns it (5 brands, 9%)

Demand

Hemp Protein Powder search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '25Prime Day '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Hemp Protein Powder search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • hemp protein powder113K/yr
  • hemp protein34K/yr
  • hemp protein powder organic22K/yr
  • 365 protein powder17K/yr
  • organic hemp protein powder16K/yr
  • hemp powder13K/yr
  • whole foods protein powder12K/yr
  • nutiva hemp protein powder13K/yr
  • hemp seed protein powder11K/yr
  • whole foods protein5K/yr

Reviews and returns

What reviews say buyers love and hate about Hemp Protein Powder

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Nutritional Content”
31%of negative reviews mention “Taste-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“the taste is off”
A buyer, on “Taste-Overall”31% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Hemp Protein Powder questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data