Hello Dragon Dazzle Toothpaste

Shoppers searched for this 152K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.3% of those searches ended in a purchase. Searches in the last 90 days moved -5.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $145K a year.

Searches, last 12 months

152K

Growth, 90 days vs prior 90

-5.1%

Conversion, latest week

8.3%

Market size, estimated

$145Ka year

Peak month

November2.6× the quietest month

Top search term

flavored toothpaste52K searches a year

Listings sell for $11.48 on average, from $4.46 to $16.24. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At $11.48 that is $6K to $9K a year per listing.

Average price

$11.48under the $15 to $100 sweet spot

Price range

$4.46–$16.24

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

500–750

Revenue per listing a year

$6K–$9K

Returns

0.6%of orders · Amazon United States median 2.1%

76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #303 within Baby & Child Dental Care. It carries 1,771 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings

76%

Prime listings

100%

Out of stock, average day

2.1%

Average rank

#303in Baby & Child Dental Care

Average rating

4.33 starsAmazon United States average 4.42 stars

Average reviews

1,771per listing

Listings tracked

17

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

60 months