Heel Support

Shoppers searched for this 189K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.4% of those searches ended in a purchase. Searches in the last 90 days moved +4.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $137K a year.

Searches, last 12 months

189K

Growth, 90 days vs prior 90

+4.7%

Conversion, latest week

6.4%

Market size, estimated

$137Ka year

Peak month

September1.7× the quietest month

Top search term

heel support38K searches a year

Listings sell for $11.25 on average, from $6.41 to $21.80. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $11.25 that is $3K to $6K a year per listing.

Average price

$11.25under the $15 to $100 sweet spot

Price range

$6.41–$21.80

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

250–500

Revenue per listing a year

$3K–$6K

Returns

2.7%of orders · Amazon United States median 2.1%

73% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #170 within Foot Health. It carries 5,260 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings

73%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#170in Foot Health

Average rating

4.23 starsAmazon United States average 4.42 stars

Average reviews

5,260per listing

Listings tracked

30

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

53 months