Heel Plantar Fasciitis

Shoppers searched for this 143K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved +12.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $134K a year.

Searches, last 12 months

143K

Growth, 90 days vs prior 90

+12.5%

Conversion, latest week

3.0%

Market size, estimated

$134Ka year

Peak month

August1.9× the quietest month

Top search term

heel brace24K searches a year

Listings sell for $31.02 on average, from $6.41 to $150.28. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $31.02 that is $3K to $8K a year per listing.

Average price

$31.02inside the $15 to $100 sweet spot

Price range

$6.41–$150.28

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$3K–$8K

Returns

4.2%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #121 within Braces, Splints & Supports. It carries 10,802 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

98%

Out of stock, average day

0.0%

Average rank

#121in Braces, Splints & Supports

Average rating

4.25 starsAmazon United States average 4.42 stars

Average reviews

10,802per listing

Listings tracked

57

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

44 months