Heel Bandage
MaybeAn estimated 0.2% of orders come back. But shoppers spend an estimated $85K a year here, so Heel Bandage is a Maybe.
- Flapen Score
- 55 / 100Top 24% of 14,768 Health & Household niches · +6 vs the category median of 4955
- Market size
- $85K/yr66K searches / yr
- 90-day growth
- +23.4%search demand this quarter
- Competition
- 61%top-5 click share · 13 brands · 57 sellers
Flapen Score
Heel Bandage against its category
The dotted line is the Health & Household average. Past it, Heel Bandage is stronger. Inside it, weaker.
Market
The Heel Bandage market on Amazon at a glance
Shoppers on Amazon United States searched for Heel Bandage 66K times last year and spent an estimated $85K. The top 5 brands take 78% of clicks. Demand peaks in Jun. Flapen scores it 55 out of 100, a Maybe.
01 · Demand
An estimated 10.8% of those searches ended in a purchase.
Shoppers searched for this 66K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.8% of those searches ended in a purchase. Searches in the last 90 days moved +23.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $85K a year.
- Searches, last 12 months
- 66K
- Growth, 90 days vs prior 90
- +23.4%
- Conversion, latest week
- 10.8%
- Market size, estimated
- $85Ka year
- Peak month
- June1.8× the quietest month
- Top search term
- heel bandages37K searches a year
02 · Price
A sale here is worth $11.91.
Listings sell for $11.91 on average, from $2.48 to $38.41. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $11.91 that is $3K to $6K a year per listing.
- Average price
- $11.91under the $15 to $100 sweet spot
- Price range
- $2.48–$38.41
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $3K–$6K
- Returns
- 0.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #108 within Bandages & Bandaging Supplies. It carries 4,112 reviews at 4.28 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 90%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #108in Bandages & Bandaging Supplies
- Average rating
- 4.28 starsAmazon United States average 4.42 stars
- Average reviews
- 4,112per listing
- Listings tracked
- 20
04 · Newcomers
4 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Heel Bandage products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 rising
Sellers
57
Top-5 brand share
78%
Top 20: 100%
Top-5 click share
61%
Top 20: 100%
Open market
17%
- Brand 127%
- Brand 225%
- Brand 312%
- Brand 48%
- Brand 57%
- Brand 66%
- Open — no brand owns it (7 brands, 17%)
Demand
Heel Bandage search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun · busiest ÷ quietest = 1.8×
Search terms
Top Heel Bandage search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- heel bandages37K/yr
- heal bandages10K/yr
- heel bandage8K/yr
- heel bandaids7K/yr
- bandages for heels4K/yr
Reviews and returns
What reviews say buyers love and hate about Heel Bandage
We read the reviews and the return reasons for every product selling here.
“Poor adhesion”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Heel Bandage questions
Answered from the same tracked data.









