Skip to content

Heatify Shoulder

Fail

Shoppers spend an estimated $0 a year here, so Heatify Shoulder is a Fail.

Flapen Score
35
35 / 100
Ranks 13,764 of 14,768 Health & Household niches · −14 vs the category median of 49
Market size
$0/yr20K searches / yr
90-day growth
-92.2%search demand this quarter
Competition
62%top-5 click share · 9 brands · 15 sellers

Flapen Score

Heatify Shoulder against its category

The dotted line is the Health & Household average. Past it, Heatify Shoulder is stronger. Inside it, weaker.

35Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Heatify Shoulder market on Amazon at a glance

Shoppers on Amazon United States searched for Heatify Shoulder 20K times last year and spent an estimated $0. The top 5 brands take 79% of clicks. Flapen scores it 35 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 20K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -92.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.

Searches, last 12 months
20K
Growth, 90 days vs prior 90
-92.2%
Conversion, latest week
0.0%
Market size, estimated
$0a year
Top search term
thawlogic for frozen shoulder3K searches a year

02 · Price

A sale here is worth $66.03.

Listings sell for $66.03 on average, from $54.52 to $84.82. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $66.03 that is $0 to $7K a year per listing.

Average price
$66.03inside the $15 to $100 sweet spot
Price range
$54.52–$84.82
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$7K
Returns
5.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #230 within Hot & Cold Therapies. It carries 486 reviews at 3.95 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
5.3%
Average rank
#230in Hot & Cold Therapies
Average rating
3.95 starsAmazon United States average 4.42 stars
Average reviews
486per listing
Listings tracked
10

04 · Newcomers

2 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 20 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
2Amazon's first-year sales bar
Average brand age
20 months

Products

Top Heatify Shoulder products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.

Brands

9

Sellers

15

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

21%

  • Brand 127%
  • Brand 216%
  • Brand 310%
  • Brand 410%
  • Brand 58%
  • Brand 68%

Demand

Heatify Shoulder search demand

Weekly searches over the year. Pick a range.

1K750Spike '26Feb '26Feb '26Mar '26Apr '26Apr '26May '26Jun '26

Search terms

Top Heatify Shoulder search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • thawlogic for frozen shoulder3K/yr
  • thawlogic5K/yr
  • thaw logic shoulder3K/yr
  • thawlogic heated shoulder brace6K/yr
  • thawlogic shoulder3K/yr

Reviews and returns

What reviews say buyers love and hate about Heatify Shoulder

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Efficiency”
11%of negative reviews mention “Size-Overall”
5.7%of orders come back
“Smaller than expected”
A buyer, on “Size-Overall”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Heatify Shoulder questions

Answered from the same tracked data.