Heated Eye Mask

Shoppers searched for this 3.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.0% of those searches ended in a purchase. Searches in the last 90 days moved -6.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $7.5M a year.

Searches, last 12 months

3.0M

Growth, 90 days vs prior 90

-6.2%

Conversion, latest week

10.0%

Market size, estimated

$7.5Ma year

Peak month

December1.5× the quietest month

Top search term

heated eye mask697K searches a year

Listings sell for $25.09 on average, from $9.35 to $50.96. Amazon reports units sold in ranges. This niche sold 250K to 300K a year. The average listing sells 15,000 to 20,000 of them. At $25.09 that is $376K to $502K a year per listing.

Average price

$25.09inside the $15 to $100 sweet spot

Price range

$9.35–$50.96

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

250K–300K

Units per listing a year

15,000–20,000

Revenue per listing a year

$376K–$502K

Returns

2.0%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #34 within Hot & Cold Therapies. It carries 7,745 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

1.4%

Average rank

#34in Hot & Cold Therapies

Average rating

4.40 starsAmazon United States average 4.42 stars

Average reviews

7,745per listing

Listings tracked

13

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

41 months