Is heart and soil supplements profitable to sell on Amazon United States?

The niche generates $462K/yr across 22 tracked products. 6 of 8 products launched in the last 360 days are still selling. 90-day search growth is -23.1%. Flapen's verdict: Worth a look (59/100).

How competitive is the heart and soil supplements niche?

19 brands and 43 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 62% of demand.

What do buyers complain about in heart and soil supplements?

Top complaints mined from reviews: Dosage, Value For Money, Side Effects. The return rate is 0.0%.

When does demand for heart and soil supplements peak?

Demand peaks in Feb–Mar–Apr; the busiest month runs 3.7× the quietest.

What does it cost to enter the heart and soil supplements niche?

Listings span $17.45–$58.82; the average listing price is $33.82 (sweet spot $15–$100). The average incumbent carries 2,272 reviews — the moat a new listing must climb.

heart and soil supplements

Worth a look

Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Avg price

Incredible$33.82

avg listing price — sweet spot $15–$100

Price range

Incredible$17.45–$58.82

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great7.8%

search→purchase rate — share of searches ending in a sale

Brand share

Good62%

top-5 brand share — brands hold most of the demand

Market size

Good$462K

$462K/yr · 175K searches

Competition

Okay56%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Review moat

Okay2,271.86

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-23.1%

90-day search growth — must beat 0% to launch

Signals No Dominant Brand

According to Flapen's Amazon United States niche tracking, heart and soil supplements is a $462K/yr Amazon United States market (175K searches/yr). The top 5 brands hold 62% of demand. Demand peaks in Feb–Mar–Apr. Verdict: Worth a look — 59/100.

Data updated Jul 27, 2026 · scored weekly · How we score niches

heart and soil supplements market data

Units sold / yr: 10K–13K; avg 250–500/product
Revenue / yr: $338K–$423K; units × avg price
Conversion rate: 7.8%
Avg BSR: #689
Page quality: 0%
Prime: 100%
Sponsored: 100%
Out of stock: 1.5%
Avg brand age: 40 months
Avg seller age: 152 days

Competition & brand share

The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.

Brands

19 rising

Sellers

Top-5 brand share

62%

Top 20: 100%

Top-5 click share

56%

Top 20: 98%

Open market

32%

Ancestral Supplements19%
Carlyle15%
FORGEMEN10%
Bloomeo9%
Paleovalley8%
IRONCLAD NUTRITION7%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -23.1% search growth over the last 90 days.

Peak months: Feb, Mar, Apr · busiest ÷ quietest = 3.7×

Open Trend

Top heart and soil supplements search terms

beef organ supplement for men59K/yr -14.2%6.4% conv.
beef organs for men27K/yr -28.0%5.2% conv.
beef organ complex16K/yr -31.3%6.9% conv.
organ supplements for men10K/yr -7.9%5.0% conv.
beef organ complex for men5K/yr -32.7%7.7% conv.
grassfed beef organs9K/yr -32.0%8.2% conv.
paleovalley organ complex9K/yr -35.6%11.9% conv.
mens beef organ supplements6K/yr -18.6%5.4% conv.
carnivore supplements8K/yr -33.3%1.1% conv.
organ complex5K/yr +0.1%6.5% conv.

All search terms

Top heart and soil supplements products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 22 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Carlyle Grass Fed Beef Organ Complex | 200 Capsules | Pasture Raised

Carlyle$28.474.5★2,363 rev

Ancestral Supplements Grass Fed Beef Organ Supplement Supports Whole Body Wellness with Proprietary Blend of Liver Heart Kidney Pancreas Spleen Freeze-Dried Beef Non-GMO 180 Capsules

Ancestral Supplements$45.424.6★13,695 rev

FORGEBODY Beef Organ Complex - Ancestral Nose-to-Tail Nutrition for Athletes and Active Men Grass-Fed Liver + Heart + Bone Marrow + Pancreas + Testicles Supports Energy + Recovery + Brain 1 Month

FORGEMEN$35.984.1★273 rev

Bloomeo Beef Organ Supplement for Men | 100% Grass Fed Beef Liver Capsules with Bull Testicle Prostate Bone Marrow & More X: Ancestral Superfoods for Vital Energy Immunity & Mens Health 180 ct

Bloomeo$33.074.4★174 rev

Paleovalley Grass Fed Beef Organ Complex - Freeze-Dried Beef Liver Heart and Kidney Blend 1 Bottle

Paleovalley$40.984.6★1,026 rev

Newest

by launch date

Beef Organ Supplement for Men | Grass-Fed Testicle Blood Liver Heart & Bone Marrow | Primal Energy Stamina & Daily Performance | 90-Day Supply

Optimal Carnivore$41.331,865 rev

2mo ago

Primal Science Beef Organ Supplement for Men 100% Grass Fed Beef Testicle Prostate Liver & Bone Matrix High Absorption with Black Pepper Non-GMO Hormone Free Made in USA 90 Capsules

Primal Science$22.8332 rev

4mo ago

Grass Fed Beef Liver Capsules 4 500 mg Desiccated Beef Liver Supplement 180 Liver Capsules Grassfed Beef Organ Supplement Energy Iron & Ancestral Whole Food Support Non-GMO ISO-Certified

Leaping Lynx$17.7266 rev

5mo ago

FORGEBODY Beef Organ Complex - Ancestral Nose-to-Tail Nutrition for Athletes and Active Men Grass-Fed Liver + Heart + Bone Marrow + Pancreas + Testicles Supports Energy + Recovery + Brain 1 Month

FORGEMEN$35.98273 rev

5mo ago

Grass Fed Beef Organ Supplement for Men - Beef Liver Capsules Pasture Raised Beef Organs with Heart Liver Kidney Spleen Testicle & Prostate Zinc Selenium Vitamin D3 Ginseng Cordyceps

HOLINFRE$29.2725 rev

7mo ago

What buyers say about heart and soil supplements

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall17%

“Its consistent in quality”

Energy Level14%

“Good energy”

Vitamin7%

“Its natural formula provides vitamins”

Nutritional Content6%

“Great protein supplement”

Value For Money4%

“Good value for money”

Ease Of Chewing/Swallowing3%

“it's convenient to eat”

Taste-Overall3%

“No weird taste”

Ease Of Use3%

“this is a much more convenient option”

Ingredients-Overall3%

“Good ingredients,”

Advertised Vs Actual Product2%

“As advertised”

What buyers complain about

Dosage8%

“Taking so many capsules is insane”

Value For Money8%

“Too expensive”

Side Effects6%

“Side effects”

Smell5%

“there was a very strong odor that was quite off-putting”

Taste-Overall4%

“have no taste”

Advertised Vs Actual Product3%

“Needs more specific advertising”

Functionality-Overall3%

“THIS CRAP DID NOT WORK”

Quality-Overall3%

“Garbage”

Allergies2%

“Had an allergic reaction to this”

Acid Regulator/Stomach Ache Relief2%

“noticed a lot of stomach issues with bloating”

Top return reasons

Acid Regulator/Stomach Ache Relief25%

Heart Health25%

Fever Relief25%

Ease Of Use25%

Common questions

Is heart and soil supplements profitable to sell on Amazon United States?: The niche generates $462K/yr across 22 tracked products. 6 of 8 products launched in the last 360 days are still selling. 90-day search growth is -23.1%. Flapen's verdict: Worth a look (59/100).
How competitive is the heart and soil supplements niche?: 19 brands and 43 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 62% of demand.
What do buyers complain about in heart and soil supplements?: Top complaints mined from reviews: Dosage, Value For Money, Side Effects. The return rate is 0.0%.
When does demand for heart and soil supplements peak?: Demand peaks in Feb–Mar–Apr; the busiest month runs 3.7× the quietest.
What does it cost to enter the heart and soil supplements niche?: Listings span $17.45–$58.82; the average listing price is $33.82 (sweet spot $15–$100). The average incumbent carries 2,272 reviews — the moat a new listing must climb.