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Hearing Aid Cleaning Kit

Fail

Prices span $5.04–$17.12, mostly outside the sweet spot, so Hearing Aid Cleaning Kit is a Fail.

Flapen Score
46
46 / 100
Ranks 9,041 of 14,768 Health & Household niches · −3 vs the category median of 49
Market size
$212K/yr172K searches / yr
90-day growth
+1.3%search demand this quarter
Competition
77%top-5 click share · 14 brands · 14 sellers

Flapen Score

Hearing Aid Cleaning Kit against its category

The dotted line is the Health & Household average. Past it, Hearing Aid Cleaning Kit is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hearing Aid Cleaning Kit market on Amazon at a glance

Shoppers on Amazon United States searched for Hearing Aid Cleaning Kit 172K times last year and spent an estimated $212K. The top 5 brands take 79% of clicks. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 11.7% of those searches ended in a purchase.

Shoppers searched for this 172K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.7% of those searches ended in a purchase. Searches in the last 90 days moved +1.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $212K a year.

Searches, last 12 months
172K
Growth, 90 days vs prior 90
+1.3%
Conversion, latest week
11.7%
Market size, estimated
$212Ka year
Peak month
September1.2× the quietest month
Top search term
hearing aid cleaning kit101K searches a year

02 · Price

A sale here is worth $10.50.

Listings sell for $10.50 on average, from $5.04 to $17.12. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,000 to 1,250 of them. At $10.50 that is $11K to $13K a year per listing.

Average price
$10.50under the $15 to $100 sweet spot
Price range
$5.04–$17.12
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
1,000–1,250
Revenue per listing a year
$11K–$13K
Returns
0.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #21 within Hearing Aids, Amplifiers & Accessories. It carries 694 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#21in Hearing Aids, Amplifiers & Accessories
Average rating
4.59 starsAmazon United States average 4.42 stars
Average reviews
694per listing
Listings tracked
15

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
38 months

Products

Top Hearing Aid Cleaning Kit products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 77% of clicks. A locked shelf that new listings rarely crack.

Brands

14 falling

Sellers

14

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

18%

  • Brand 131%
  • Brand 222%
  • Brand 313%
  • Brand 49%
  • Brand 54%
  • Brand 64%
  • Open — no brand owns it (8 brands, 18%)

Demand

Hearing Aid Cleaning Kit search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

Search terms

Top Hearing Aid Cleaning Kit search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • hearing aid cleaning kit101K/yr
  • hearing aid cleaning tools24K/yr
  • hearing aids cleaning kit8K/yr
  • hearing aid cleaner kit9K/yr
  • phonak hearing aid cleaning kit5K/yr
  • phonak cleaning kit5K/yr
  • hearing aide cleaning tools4K/yr
  • iem cleaning kit4K/yr
  • oticon hearing aid cleaning kit4K/yr
  • iem cleaning tool4K/yr

Reviews and returns

What reviews say buyers love and hate about Hearing Aid Cleaning Kit

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Value For Money”
31%of negative reviews mention “Size-Overall”
0.5%of orders come back
“Wrong size; falls out”
A buyer, on “Size-Overall”31% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Hearing Aid Cleaning Kit questions

Answered from the same tracked data.