Headache Massager

Shoppers searched for this 1.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved -10.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4.2M a year.

Searches, last 12 months

1.6M

Growth, 90 days vs prior 90

-10.6%

Conversion, latest week

3.6%

Market size, estimated

$4.2Ma year

Peak month

December6.3× the quietest month

Top search term

eye massager656K searches a year

Listings sell for $70.18 on average, from $27.59 to $118.93. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 6,000 to 8,000 of them. At $70.18 that is $421K to $561K a year per listing.

Average price

$70.18inside the $15 to $100 sweet spot

Price range

$27.59–$118.93

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

6,000–8,000

Revenue per listing a year

$421K–$561K

Returns

6.4%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.0% of listings are out of stock. The average listing ranks #1,634 within Electric Massagers. It carries 6,218 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

7.0%

Average rank

#1,634in Electric Massagers

Average rating

4.31 starsAmazon United States average 4.42 stars

Average reviews

6,218per listing

Listings tracked

11

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

32 months