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Headache Ice Pack

Maybe

An estimated 1.5% of orders come back. But the average product has 7,147 reviews to catch up to, so Headache Ice Pack is a Maybe.

Flapen Score
62
62 / 100
Top 8% of 14,768 Health & Household niches · +13 vs the category median of 49
Market size
$395K/yr348K searches / yr
90-day growth
+10.0%search demand this quarter
Competition
42%top-5 click share · 26 brands · 41 sellers

Flapen Score

Headache Ice Pack against its category

The dotted line is the Health & Household average. Past it, Headache Ice Pack is stronger. Inside it, weaker.

62Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Headache Ice Pack market on Amazon at a glance

Shoppers on Amazon United States searched for Headache Ice Pack 348K times last year and spent an estimated $395K. The top 5 brands take 51% of clicks. Demand peaks in Jul–Aug. Flapen scores it 62 out of 100, a Maybe.

01 · Demand

An estimated 6.6% of those searches ended in a purchase.

Shoppers searched for this 348K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.6% of those searches ended in a purchase. Searches in the last 90 days moved +10.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $395K a year.

Searches, last 12 months
348K
Growth, 90 days vs prior 90
+10.0%
Conversion, latest week
6.6%
Market size, estimated
$395Ka year
Peak month
July2.1× the quietest month
Top search term
head ice pack81K searches a year

02 · Price

A sale here is worth $17.32.

Listings sell for $17.32 on average, from $7.17 to $37.01. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At $17.32 that is $9K to $13K a year per listing.

Average price
$17.32inside the $15 to $100 sweet spot
Price range
$7.17–$37.01
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
500–750
Revenue per listing a year
$9K–$13K
Returns
1.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #167 within Hot & Cold Therapies. It carries 7,147 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
100%
Out of stock, average day
5.0%
Average rank
#167in Hot & Cold Therapies
Average rating
4.50 starsAmazon United States average 4.42 stars
Average reviews
7,147per listing
Listings tracked
33

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
52 months

Products

Top Headache Ice Pack products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

Brands

26 falling

Sellers

41

Top-5 brand share

51%

Top 20: 93%

Top-5 click share

42%

Top 20: 83%

Open market

44%

  • Brand 118%
  • Brand 212%
  • Brand 39%
  • Brand 46%
  • Brand 56%
  • Brand 65%

Demand

Headache Ice Pack search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KHoliday '24Prime Day '25Spike '25SepDecMarJunAugNovMarMay

Peak months: Jul, Aug · busiest ÷ quietest = 2.1×

Search terms

Top Headache Ice Pack search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • head ice pack81K/yr
  • ice pack for head41K/yr
  • migraine ice pack33K/yr
  • headache ice pack40K/yr
  • ice pack for headaches24K/yr
  • ice pack headband12K/yr
  • migraine headband12K/yr
  • ice pack head wrap18K/yr
  • ice packs for headaches12K/yr
  • ice headband8K/yr

Reviews and returns

What reviews say buyers love and hate about Headache Ice Pack

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Quality-Overall”
13%of negative reviews mention “Size-Overall”
1.5%of orders come back
“Big size”
A buyer, on “Size-Overall”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Headache Ice Pack questions

Answered from the same tracked data.