Skip to content

Headache Essential Oil

Fail

The top 5 products take 100% of clicks, so Headache Essential Oil is a Fail.

Flapen Score
43
43 / 100
Ranks 10,775 of 14,768 Health & Household niches · −6 vs the category median of 49
Market size
$389K/yr211K searches / yr
90-day growth
-8.7%search demand this quarter
Competition
100%top-5 click share · 3 brands · 7 sellers

Flapen Score

Headache Essential Oil against its category

The dotted line is the Health & Household average. Past it, Headache Essential Oil is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Headache Essential Oil market on Amazon at a glance

Shoppers on Amazon United States searched for Headache Essential Oil 211K times last year and spent an estimated $389K. All 3 brands take every click. Demand peaks in Dec. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 11.7% of those searches ended in a purchase.

Shoppers searched for this 211K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.7% of those searches ended in a purchase. Searches in the last 90 days moved -8.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $389K a year.

Searches, last 12 months
211K
Growth, 90 days vs prior 90
-8.7%
Conversion, latest week
11.7%
Market size, estimated
$389Ka year
Peak month
December2.2× the quietest month
Top search term
migraine stick86K searches a year

02 · Price

A sale here is worth $15.81.

Listings sell for $15.81 on average, from $9.56 to $29.95. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 5,000 to 6,000 of them. At $15.81 that is $79K to $95K a year per listing.

Average price
$15.81inside the $15 to $100 sweet spot
Price range
$9.56–$29.95
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
25K–30K
Units per listing a year
5,000–6,000
Revenue per listing a year
$79K–$95K
Returns
0.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #25 within Aromatherapy. It carries 13,381 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#25in Aromatherapy
Average rating
4.50 starsAmazon United States average 4.42 stars
Average reviews
13,381per listing
Listings tracked
5

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 71 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
71 months

Products

Top Headache Essential Oil products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

3 flat

Sellers

7

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 182%
  • Brand 216%
  • Brand 33%

Demand

Headache Essential Oil search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KHoliday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 2.2×

Search terms

Top Headache Essential Oil search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • migraine stick86K/yr
  • migraine stick roll on34K/yr
  • migrastil migraine stick16K/yr
  • migraine roll on11K/yr
  • headache stick9K/yr
  • migrastick7K/yr
  • headache roll on relief8K/yr
  • headache oil6K/yr
  • migraine oil6K/yr
  • headache essential oil7K/yr

Reviews and returns

What reviews say buyers love and hate about Headache Essential Oil

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Smell”
22%of negative reviews mention “Functionality-Overall”
0.3%of orders come back
“Doesnt help at all”
A buyer, on “Functionality-Overall”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Headache Essential Oil questions

Answered from the same tracked data.