Is hawaiian gift bags profitable to sell on Amazon United States?

The niche generates $50K/yr across 69 tracked products. 3 of 23 products launched in the last 360 days are still selling. 90-day search growth is +144.2%. Flapen's verdict: Worth a look (65/100).

How competitive is the hawaiian gift bags niche?

55 brands and 57 sellers compete. The top 5 products take 27% of clicks and top 5 brands hold 32% of demand.

What do buyers complain about in hawaiian gift bags?

Top complaints mined from reviews: Quality-Overall, Size-Overall, Handle Quality. The return rate is 2.2%.

When does demand for hawaiian gift bags peak?

Demand peaks in May–Jun–Jul–Aug; the busiest month runs 4.7× the quietest.

What does it cost to enter the hawaiian gift bags niche?

Listings span $5.32–$31.59; the average listing price is $14.03 (sweet spot $15–$100). The average incumbent carries 212 reviews — the moat a new listing must climb.

hawaiian gift bags

Worth a look

Shows demand growing +144.2% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Growth

Incredible+144.2%

90-day search growth — must beat 0% to launch

Brand share

Incredible32%

top-5 brand share — no brand owns this niche

Review moat

Great212.49

avg incumbent reviews — the moat a new listing must climb

Competition

Great27%

top-5 click share — an open shelf

Returns

Good2.2%

return rate — above 5% kills the launch gate

Avg price

Good$14.03

avg listing price — sweet spot $15–$100

Price range

Good$5.32–$31.59

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good5.1%

search→purchase rate — share of searches ending in a sale

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Market size

Bad$50K

$50K/yr · 70K searches

According to Flapen's Amazon United States niche tracking, hawaiian gift bags is a $50K/yr Amazon United States market (70K searches/yr). The top 5 brands hold 32% of demand. Demand peaks in May–Jun–Jul–Aug. Verdict: Worth a look — 65/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

hawaiian gift bags market data

Units sold / yr: 3K–4K; avg 0–100/product
Revenue / yr: $42K–$56K; units × avg price
Conversion rate: 5.1%
Avg BSR: #3,274
Page quality: 0%
Prime: 100%
Sponsored: 97%
Out of stock: 4.4%
Avg brand age: 25 months
Avg seller age: 179 days

Competition & brand share

Clicks spread well past the top 5 (27% combined) — an open shelf where new products get seen.

Brands

55 falling

Sellers

Top-5 brand share

32%

Top 20: 73%

Top-5 click share

27%

Top 20: 64%

Open market

64%

Shindel8%
VGOODALL8%
Teling6%
Aliceset5%
Hxezoc5%
Sweetude5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +144.2% search growth over the last 90 days.

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 4.7×

Open Trend

Top hawaiian gift bags search terms

hawaiian gift bags15K/yr +103.0%3.4% conv.
hawaiian goodie bags10K/yr +172.9%2.1% conv.
tropical gift bags9K/yr +68.9%2.4% conv.
luau gift bags5K/yr +304.3%4.0% conv.
luau party bags4K/yr +256.6%2.8% conv.
hawaiian party favor bags6K/yr +139.3%4.2% conv.
hawaiian candy bags4K/yr +449.1%2.1% conv.
hawaiian party bags5K/yr +140.8%3.2% conv.
luau goodie bags4K/yr +348.4%3.0% conv.
hawaiian gift bag4K/yr +68.9%3.2% conv.

All search terms

Top hawaiian gift bags products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Shindel 24 Pack Tropical Hawaii Party Favor Bags with Stickers - 8.7x4.7x3.1 Luau Aloha Goodie Bags Summer Beach Theme for Kids Birthday Party & Gift Packaging

Shindel$6.834.6★150 rev

VGOODALL 24 Pack Party Favor Bags with Handles 5.5 x 2.8 x 8 Hawaii Luau Goodie Treat Bags for Aloha Festival Beach Theme Birthdays Pool Parties Bulk Gift Packaging Supplies

VGOODALL$10.514.7★97 rev

Hxezoc 12 Pieces Hawaiian Gift Bags with Handle Paper Treat Luau Candy Bag Summer Tropical Palm Leaf Favor Bags for Hawaiian Theme Festival Luau Holiday Party Decoration Supplies

Hxezoc$6.534.9★136 rev

Sweetude 40 Pcs Luau Gift Party Favor Bags with Handle Non Woven Goodie Bags Birthday Favor for Birthday Baby Shower Packaging Supplies

Sweetude$19.554.8★247 rev

Lesnala 16Pcs Hibiscus party favor bags with handles Stitch candy bags for birthday party Hawaiian themed goodie treat paper handbag for Summer tropical Party Supplies Birthday Decorations 4 Colors

Lesnala$9.934.7★36 rev

Newest

by launch date

Totstio 134 Pcs Hawaiian Luau Party Favors Tropical Birthday Supplies Summer Tropical Party Favors for Kids Beach Pool Birthday Party Goodie Bag Stuffers

Totstio$22.4213 rev

3mo ago

Hawaiian Party Favors 12 Pack Luau Aloha Birthday Party Supplies

ANPHILE$19.2136 rev

4mo ago

H1vojoxo Hawaiian Luau Gift Bags - 24PCS Hawaiian Luau Party Favors Bags Summer Luau PVC Clear Gift Bag with Handle Summer Tropical Palm Leaves Plastic Transparent Gifts Bag for Hawaiian Party Favor

H1vojoxo$13.67222 rev

5mo ago

Tinlade 24 Pcs Hawaiian Gift Bags Tropical Hibiscus Paper Goodie Treat Bags with Handles Luau Summer Tiki Birthday Party Supplies Multicolor 5.9 x 8.3 x 3.2

Tinlade$14.834 rev

5mo ago

PHOGARY Reusable Gift Bag with Handle 12PCS Hawaiian Aloha Bags Non Woven Tropical Hawaii Luau Goodie Bag for Summer Beach Pool Birthday Party Favor Bags

PHOGARY$9.7810 rev

6mo ago

What buyers say about hawaiian gift bags

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall17%

“Good quality”

Color14%

“Pretty colors”

Value For Money11%

“Excellent price”

Size-Overall8%

“The size was perfect”

Gifting Purpose7%

“Gift”

Fun/Entertainment Experience5%

“kids loved it”

Durability5%

“Very durable”

Strength4%

“Sturdy”

Advertised Vs Actual Product4%

“As advertised”

Ease Of Use3%

“pretty and easy functioning”

What buyers complain about

Quality-Overall18%

“Garbage”

Size-Overall17%

“These gift bags were smaller than I expected”

Handle Quality7%

“Handles do not hold bag”

Durability5%

“Breaks easily”

Smell4%

“chemical smell”

Strength3%

“They seem flimsy”

Value For Money2%

“Looks it feels more expensive”

Advertised Vs Actual Product2%

“the bags absolutely do not match the picture”

Thickness2%

“thin”

Instructions/User Manual/Troubleshooting2%

“There were nothing to guide me to separate them”

Top return reasons

Size-Overall39%

Quality-Overall17%

Value For Money12%

Advertised Vs Actual Product6%

Color6%

Material Quality6%

Defective Material/Parts2%

Smell1%

Thin1%

Strength1%

Common questions

Is hawaiian gift bags profitable to sell on Amazon United States?: The niche generates $50K/yr across 69 tracked products. 3 of 23 products launched in the last 360 days are still selling. 90-day search growth is +144.2%. Flapen's verdict: Worth a look (65/100).
How competitive is the hawaiian gift bags niche?: 55 brands and 57 sellers compete. The top 5 products take 27% of clicks and top 5 brands hold 32% of demand.
What do buyers complain about in hawaiian gift bags?: Top complaints mined from reviews: Quality-Overall, Size-Overall, Handle Quality. The return rate is 2.2%.
When does demand for hawaiian gift bags peak?: Demand peaks in May–Jun–Jul–Aug; the busiest month runs 4.7× the quietest.
What does it cost to enter the hawaiian gift bags niche?: Listings span $5.32–$31.59; the average listing price is $14.03 (sweet spot $15–$100). The average incumbent carries 212 reviews — the moat a new listing must climb.