- Flapen Score
- 38 / 100Ranks 13,006 of 14,768 Health & Household niches · −11 vs the category median of 4938
- Market size
- $467K/yr283K searches / yr
- 90-day growth
- -38.9%search demand this quarter
- Competition
- 71%top-5 click share · 10 brands · 21 sellers
Flapen Score
Hatch Dupe against its category
The dotted line is the Health & Household average. Past it, Hatch Dupe is stronger. Inside it, weaker.
Market
The Hatch Dupe market on Amazon at a glance
Shoppers on Amazon United States searched for Hatch Dupe 283K times last year and spent an estimated $467K. The top 5 brands take 85% of clicks. Demand peaks in Mar–Dec. Flapen scores it 38 out of 100, a Fail.
01 · Demand
An estimated 2.7% of those searches ended in a purchase.
Shoppers searched for this 283K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved -38.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $467K a year.
- Searches, last 12 months
- 283K
- Growth, 90 days vs prior 90
- -38.9%
- Conversion, latest week
- 2.7%
- Market size, estimated
- $467Ka year
- Peak month
- March13.9× the quietest month
- Top search term
- hatch dupe48K searches a year
02 · Price
A sale here is worth $60.27.
Listings sell for $60.27 on average, from $31.23 to $153.41. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At $60.27 that is $30K to $45K a year per listing.
- Average price
- $60.27inside the $15 to $100 sweet spot
- Price range
- $31.23–$153.41
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $30K–$45K
- Returns
- 4.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #178 within Sleep & Snoring. It carries 1,201 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 100%
- Out of stock, average day
- 1.7%
- Average rank
- #178in Sleep & Snoring
- Average rating
- 4.44 starsAmazon United States average 4.42 stars
- Average reviews
- 1,201per listing
- Listings tracked
- 16
04 · Newcomers
6 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 7
- Successful launches
- 6Amazon's first-year sales bar
- Average brand age
- 28 months
Products
Top Hatch Dupe products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 12, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Sunrise Alarm Clock White Noise Machine: Natural Wake Up Light - Dimmable Clock with Bluetooth Speaker for Bedroom - 25 Sleep Sounds for Baby Adults Kids Putty
- Price
- $52.44
- Rating
- 4.5/5
- Reviews
- 1,743
- Age
- 1y ago

Dreamegg Sunrise 1 - Sunrise Alarm Clock Sound Machine for Sleep Customizable Sleep Routines Dimmable Night Light 29 Soothing Sounds White Noise Machine Wake Up Light for Bedrooms Adults Kids
- Price
- $59.00
- Rating
- 4.5/5
- Reviews
- 585
- Age
- 1y ago

HOUSBAY Sunrise Alarm Clock with White Noise Sound Machine Wake-Up Light for Bedroom 5 Gentle Alarm Sounds 20 Soothing Sleep Sounds Dimmable Display Phone-Free Bedside Clock
- Price
- $52.30
- Rating
- 4.2/5
- Reviews
- 287
- Age
- 2y ago

Dreamegg Sunrise 2 - Sunrise Alarm Clock Sound Machine for Sleep Favorites Mode Sleep Routines Dimmable Night Light 29 Soothing Sounds White Noise Machine Wake Up Light for Bedrooms (Cream)
- Price
- $51.79
- Rating
- 4.2/5
- Reviews
- 145
- Age
- 6mo ago

ecozy Sunrise Alarm Clock White Noise Sound Machine Alarm Clock for Bedrooms 26 Soothing Sounds 17 Night Lights Bluetooth Speaker Sunrise Wake-Up Light for Heavy Sleepers Adults Kids
- Price
- $31.23
- Rating
- 4.4/5
- Reviews
- 539
- Age
- 1y ago
Trending
estimated 90-day click momentum
HATCH The Bodyflex Perfect Pant Wide Leg with Moisture-Wicking Fabric Under Over Belly Design for Pregnancy & Beyond Black M
- Price
- $138.26
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 10mo ago

White Noise Sound Machine Sunrise Alarm Clock 30 Non-Looping Soothing Sleep Sounds with LoFi and Healing Music| 10-Color Ambient Light & Sunlamp | No App Screen Free Sleep for Baby Adults Kids
- Price
- $60.96
- Rating
- 4.7/5
- Reviews
- 32
- Age
- 8mo ago

Geuuap Sunrise Alarm Clock White Noise Machine | Natural Wake-Up Light for Bedroom with 30 Soothing Sleep Aids Bluetooth Speaker Dimmable Clock Screen-Free Design for Baby Adults Kids-Khaki
- Price
- $44.13
- Rating
- 4.8/5
- Reviews
- 71
- Age
- 5mo ago

Dreamegg Sunrise Alarm Clock - Sound Machine with Alarm Clock & Wake Up Light 29 Soothing Sounds Dimmable Display White Noise Machine for Bedroom Heavy Sleepers Adults & Kids
- Price
- $32.96
- Rating
- 4.4/5
- Reviews
- 112
- Age
- 6mo ago

Dreamegg Sunrise 2 - Sunrise Alarm Clock Sound Machine for Sleep Favorites Mode Sleep Routines Dimmable Night Light 29 Soothing Sounds White Noise Machine Wake Up Light for Bedrooms (Cream)
- Price
- $51.79
- Rating
- 4.2/5
- Reviews
- 145
- Age
- 6mo ago
Newest
by launch date
Geuuap Sunrise Alarm Clock White Noise Machine | Natural Wake-Up Light for Bedroom with 30 Soothing Sleep Aids Bluetooth Speaker Dimmable Clock Screen-Free Design for Baby Adults Kids-Khaki
- Price
- $44.13
- Rating
- 4.8/5
- Reviews
- 71
- Age
- 5mo ago

Dreamegg Sunrise Alarm Clock - Sound Machine with Alarm Clock & Wake Up Light 29 Soothing Sounds Dimmable Display White Noise Machine for Bedroom Heavy Sleepers Adults & Kids
- Price
- $32.96
- Rating
- 4.4/5
- Reviews
- 112
- Age
- 6mo ago

Dreamegg Sunrise 2 - Sunrise Alarm Clock Sound Machine for Sleep Favorites Mode Sleep Routines Dimmable Night Light 29 Soothing Sounds White Noise Machine Wake Up Light for Bedrooms (Cream)
- Price
- $51.79
- Rating
- 4.2/5
- Reviews
- 145
- Age
- 6mo ago

White Noise Sound Machine Sunrise Alarm Clock 30 Non-Looping Soothing Sleep Sounds with LoFi and Healing Music| 10-Color Ambient Light & Sunlamp | No App Screen Free Sleep for Baby Adults Kids
- Price
- $60.96
- Rating
- 4.7/5
- Reviews
- 32
- Age
- 8mo ago

HATCH The Bodyflex Perfect Pant Wide Leg with Moisture-Wicking Fabric Under Over Belly Design for Pregnancy & Beyond Black M
- Price
- $138.26
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 71% of clicks. A locked shelf that new listings rarely crack.
Brands
10 rising
Sellers
21
Est. top-5 brand share
85%
Top 20: 100%
Est. top-5 click share
71%
Top 20: 100%
Open market
9%
- Dreamegg34%
- Odokee26%
- HOUSBAY12%
- Geuuap6%
- ecozy6%
- REACHER6%
- Open — no brand owns it (4 brands, 9%)
Demand
Hatch Dupe search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Dec · busiest ÷ quietest = 13.9×
Search terms
Top Hatch Dupe search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- hatch dupe48K/yr
- dreamegg sunrise alarm clock34K/yr
- hatch alarm clock dupe23K/yr
- housbay sunrise alarm clock12K/yr
- hatch alarm clock alternative25K/yr
- odokee sunrise alarm clock21K/yr
- dream egg sunrise alarm clock19K/yr
- hatch alarm dupe15K/yr
- hatch dup alarm clock12K/yr
- hatch alarm clock dup15K/yr
Reviews and returns
What reviews say buyers love and hate about Hatch Dupe
We read the reviews and the return reasons for every product selling here.
“not worth it”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Hatch Dupe questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









