Hard Water Dishwasher Detergent

Shoppers searched for this 2.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 24.1% of those searches ended in a purchase. Searches in the last 90 days moved +1.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $8.7M a year.

Searches, last 12 months

2.6M

Growth, 90 days vs prior 90

+1.2%

Conversion, latest week

24.1%

Market size, estimated

$8.7Ma year

Peak month

August8.4× the quietest month

Top search term

rinse aid436K searches a year

Listings sell for $13.75 on average, from $4.25 to $23.78. Amazon reports units sold in ranges. This niche sold 600K to 800K a year. The average listing sells 30,000 to 40,000 of them. At $13.75 that is $413K to $550K a year per listing.

Average price

$13.75under the $15 to $100 sweet spot

Price range

$4.25–$23.78

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

600K–800K

Units per listing a year

30,000–40,000

Revenue per listing a year

$413K–$550K

Returns

0.2%of orders · Amazon United States median 2.1%

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #71 within Dishwashing. It carries 35,631 reviews at 4.72 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#71in Dishwashing

Average rating

4.72 starsAmazon United States average 4.42 stars

Average reviews

35,631per listing

Listings tracked

18

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 63 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

63 months