Hand Held Massager Cordless
MaybeProducts sell for $35.56 on average, inside the sweet spot. But shoppers spend an estimated $54K a year here, so Hand Held Massager Cordless is a Maybe.
- Flapen Score
- 63 / 100Top 6% of 14,768 Health & Household niches · +14 vs the category median of 4963
- Market size
- $54K/yr39K searches / yr
- 90-day growth
- +26.6%search demand this quarter
- Competition
- 39%top-5 click share · 42 brands · 61 sellers
Flapen Score
Hand Held Massager Cordless against its category
The dotted line is the Health & Household average. Past it, Hand Held Massager Cordless is stronger. Inside it, weaker.
Market
The Hand Held Massager Cordless market on Amazon at a glance
Shoppers on Amazon United States searched for Hand Held Massager Cordless 39K times last year and spent an estimated $54K. The top 5 brands take 41% of clicks. Demand peaks in Jul–Dec. Flapen scores it 63 out of 100, a Maybe.
01 · Demand
An estimated 3.9% of those searches ended in a purchase.
Shoppers searched for this 39K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.9% of those searches ended in a purchase. Searches in the last 90 days moved +26.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $54K a year.
- Searches, last 12 months
- 39K
- Growth, 90 days vs prior 90
- +26.6%
- Conversion, latest week
- 3.9%
- Market size, estimated
- $54Ka year
- Peak month
- July2.8× the quietest month
- Top search term
- hand back massager11K searches a year
02 · Price
A sale here is worth $35.56.
Listings sell for $35.56 on average, from $6.69 to $94.78. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $35.56 that is $0 to $4K a year per listing.
- Average price
- $35.56inside the $15 to $100 sweet spot
- Price range
- $6.69–$94.78
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$4K
- Returns
- 2.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
93% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 8.3% of listings are out of stock. The average listing ranks #14,603 within Electric Massagers. It carries 2,526 reviews at 4.09 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 98%
- Out of stock, average day
- 8.3%
- Average rank
- #14,603in Electric Massagers
- Average rating
- 4.09 starsAmazon United States average 4.42 stars
- Average reviews
- 2,526per listing
- Listings tracked
- 44
04 · Newcomers
17 of last year's 27 launches cleared the first-year sales bar.
27 products launched here in the last 12 months. 17 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 27
- Successful launches
- 17Amazon's first-year sales bar
- Average brand age
- 26 months
Products
Top Hand Held Massager Cordless products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 39% of clicks. An open shelf where new products get seen.
Brands
42 rising
Sellers
61
Top-5 brand share
41%
Top 20: 75%
Top-5 click share
39%
Top 20: 72%
Open market
56%
- Brand 116%
- Brand 212%
- Brand 36%
- Brand 44%
- Brand 53%
- Brand 63%
Demand
Hand Held Massager Cordless search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Dec · busiest ÷ quietest = 2.8×
Search terms
Top Hand Held Massager Cordless search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- hand back massager11K/yr
- small handheld massager9K/yr
- hand held foot massager7K/yr
- handheld vibrating massager5K/yr
- handheld massager with heat5K/yr
- hand held small massager815/yr
- hand held massager small1K/yr
- hand held massager cordless572/yr
Reviews and returns
What reviews say buyers love and hate about Hand Held Massager Cordless
We read the reviews and the return reasons for every product selling here.
“Didnt even last a month”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
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Best Flapen score
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FAQ
Common Hand Held Massager Cordless questions
Answered from the same tracked data.