Is halls soothing cough drops profitable to sell on Amazon United States?

The niche generates $109K/yr across 15 tracked products. 90-day search growth is -25.7%. Flapen's verdict: Skip it (39/100).

How competitive is the halls soothing cough drops niche?

6 brands and 620 sellers compete. The top 5 products take 73% of clicks and top 5 brands hold 98% of demand.

What do buyers complain about in halls soothing cough drops?

Top complaints mined from reviews: Taste-Overall, Allergies, Value For Money. The return rate is 0.0%.

When does demand for halls soothing cough drops peak?

Demand peaks in Jan–Feb–Dec; the busiest month runs 4.0× the quietest.

What does it cost to enter the halls soothing cough drops niche?

Listings span $4.39–$40.57; the average listing price is $12.13 (sweet spot $15–$100). The average incumbent carries 6,563 reviews — the moat a new listing must climb.

Halls Soothing Cough Drops

Skip it

Brand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Conversion

Incredible15.3%

search→purchase rate — share of searches ending in a sale

Price range

Good$4.39–$40.57

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Good$12.13

avg listing price — sweet spot $15–$100

Market size

Okay$109K

$109K/yr · 59K searches

Review moat

Bad6,562.53

avg incumbent reviews — the moat a new listing must climb

Competition

Bad73%

top-5 click share — a locked-up shelf

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Growth

Bad-25.7%

90-day search growth — must beat 0% to launch

Brand share

Bad98%

top-5 brand share — brand-locked demand

Is halls soothing cough drops profitable on Amazon?

According to Flapen's Amazon United States niche tracking, halls soothing cough drops is a $109K/yr Amazon United States market (59K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Jan–Feb–Dec. Verdict: Skip it — 39/100.

Data updated Jul 11, 2026 · scored weekly · How we score niches

halls soothing cough drops market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.

Units sold / yr: 8K–10K; avg 500–750/product
Revenue / yr: $97K–$121K; units × avg price
Conversion rate: 15.3%
Avg BSR: #105
Page quality: 0%
Prime: 87%
Sponsored: 53%
Out of stock: 5.0%
Avg brand age: 97 months
Avg seller age: 157 days

Competition: brands, sellers & click share

The top 5 products capture 73% of clicks — a locked-up shelf that new listings rarely crack.

Brands

6 flat

Sellers

620

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

73%

Top 20: 100%

Open market

Mucinex72%
Vicks15%
Chloraseptic8%
BEUTLICH2%
Beekeeper's Naturals2%
Betadine2%

halls soothing cough drops demand & seasonality

Weekly Amazon search volume, last 101 weeks — -25.7% search growth over the last 90 days.

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 4.0×

Open Trend

Top halls soothing cough drops search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

mucinex sore throat19K/yr -25.1%15.2% conv.
benzocaine throat spray4K/yr -13.1%7.9% conv.
difflam spray5K/yr -23.5%0.8% conv.
mucinex throat spray6K/yr -35.4%21.3% conv.
mucinex sore throat and pain relief4K/yr +14.9%12.7% conv.
vicks throat spray3K/yr -30.4%12.2% conv.
strongest throat numbing spray3K/yr -26.9%3.5% conv.
vapocool sore throat spray4K/yr -36.1%11.9% conv.
vicks vapocool sore throat spray3K/yr -10.9%12.0% conv.
mucinex throat2K/yr -16.7%14.9% conv.

All search terms

Top halls soothing cough drops products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 15 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Mucinex Instasoothe Sore Throat Spray for Oral Pain Relief Throat Numbing Spray with Benzocaine & Menthol Starts to Work on Contact Cherry Flavor 3.8 Fl Oz

Mucinex$8.174.4★1,484 rev

Mucinex Instasoothe Sore Throat Relief Drops Sore Throat Lozenges Sore Throat Medicine with Hexylresorcinol Cough Drops Alternative Honey & Echinacea Flavor Medicated Numbing Throat Drops 40 ct

Mucinex$4.394.6★14,491 rev

Vicks VapoCOOL Sore Throat Spray Powerful Sore Throat Numbing Relief Soothes Throat Pain Fast-Acting with Benzocaine & Menthol - Oral Anesthetics Winterfrost Flavor 6 FL OZ

Vicks$10.524.7★873 rev

Mucinex Fast-Max Maximum Strength Cold Flu & Sore Throat Medicine for Adults Powerful Over-The-Counter Medication for Chest Congestion & Cold and Flu Symptoms Fast Dissolving Liquid Gels 16 Count

Mucinex$13.694.9★67 rev

Mucinex FastMax Cold Flu Sore Throat Relief Liquid Fluid Ounce 6 Fl Oz

Mucinex$12.404.8★596 rev

Newest

by launch date

Mucinex Fast-Max Maximum Strength Cold Flu & Sore Throat Medicine for Adults Powerful Over-The-Counter Medication for Chest Congestion & Cold and Flu Symptoms Fast Dissolving Liquid Gels 16 Count

Mucinex$13.6967 rev

1y ago

Mucinex Fast-Max Maximum Strength Day & Night Cold and Flu Medicine for Adults Powerful Over-the-Counter Medication for Cold & Flu Symptoms Fast Dissolving Liquid Gels 24 Count

Mucinex$17.041,479 rev

1y ago

Mucinex Instasoothe Sore Throat Relief Sore Throat Lozenges Sore Throat Medicine with Hexylresorcinol Cough Drops Alternative 20 Elderberry & Wild Cherry Medicated Numbing Throat Drops

Mucinex$6.9335 rev

3y ago

Mucinex InstaSoothe Sore Throat + Pain Relief Elderberry & Wild Cherry Flavor Fast Acting Powerful Oral Pain Reliever 40 Medicated Drops

Mucinex$4.6214,491 rev

4y ago

Mucinex InstaSoothe Sore Throat + Cough Relief Alpine Herbs & Mint Flavor Fast Acting Cooling Comfort Powerful Sore Throat Oral Pain Reliever 40 Medicated Drops

Mucinex$4.6714,491 rev

4y ago

What reviews say buyers love and hate about halls soothing cough drops

What buyers praise and complain about, mined from review topics.

What buyers love

Cough Relief15%

“Great for coughs”

Taste-Overall11%

“It doesnt taste bad though”

Quality-Overall11%

“It has great reviews”

Efficiency10%

“Works Well”

Cold Relief6%

“Great for colds”

Ease Of Use4%

“Easy and convenient”

Immunity Booster4%

“It has really helped boost my immunity”

Value For Money3%

“Great value”

Spray/Flow3%

“Sprays easily”

Advertised Vs Actual Product3%

“As advertised”

What buyers complain about

Taste-Overall25%

“Weird chemical taste”

Allergies7%

“If you have really ANY food allergies”

Value For Money7%

“Very costly”

Functionality-Overall6%

“It doesnt work on me”

Cough Relief6%

“these cough drops are numbing”

Flavor3%

“Weird flavor IMHO”

Size-Overall3%

“The container is very small”

Dosage2%

“Couldnt even get the recommended dose down to see if it works”

Ease Of Use2%

“its hard to separate”

Side Effects2%

“No effect at all”

Top return reasons

Leak-Proof50%

Accuracy-Overall50%

Common halls soothing cough drops questions

Is halls soothing cough drops profitable to sell on Amazon United States?: The niche generates $109K/yr across 15 tracked products. 90-day search growth is -25.7%. Flapen's verdict: Skip it (39/100).
How competitive is the halls soothing cough drops niche?: 6 brands and 620 sellers compete. The top 5 products take 73% of clicks and top 5 brands hold 98% of demand.
What do buyers complain about in halls soothing cough drops?: Top complaints mined from reviews: Taste-Overall, Allergies, Value For Money. The return rate is 0.0%.
When does demand for halls soothing cough drops peak?: Demand peaks in Jan–Feb–Dec; the busiest month runs 4.0× the quietest.
What does it cost to enter the halls soothing cough drops niche?: Listings span $4.39–$40.57; the average listing price is $12.13 (sweet spot $15–$100). The average incumbent carries 6,563 reviews — the moat a new listing must climb.