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Halloween Tissue Paper

Maybe

The average product has only 171 reviews. But prices span $4.65–$14.24, mostly outside the sweet spot, so Halloween Tissue Paper is a Maybe.

Flapen Score
53
53 / 100
Top 32% of 14,768 Health & Household niches · +4 vs the category median of 49
Market size
$56K/yr136K searches / yr
90-day growth
+88.2%search demand this quarter
Competition
48%top-5 click share · 20 brands · 22 sellers

Flapen Score

Halloween Tissue Paper against its category

The dotted line is the Health & Household average. Past it, Halloween Tissue Paper is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Halloween Tissue Paper market on Amazon at a glance

Shoppers on Amazon United States searched for Halloween Tissue Paper 136K times last year and spent an estimated $56K. The top 5 brands take 61% of clicks. Demand peaks in Sep–Oct. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 4.5% of those searches ended in a purchase.

Shoppers searched for this 136K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved +88.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $56K a year.

Searches, last 12 months
136K
Growth, 90 days vs prior 90
+88.2%
Conversion, latest week
4.5%
Market size, estimated
$56Ka year
Peak month
October97.7× the quietest month
Top search term
halloween tissue paper113K searches a year

02 · Price

A sale here is worth $9.06.

Listings sell for $9.06 on average, from $4.65 to $14.24. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $9.06 that is $906 to $2K a year per listing.

Average price
$9.06under the $15 to $100 sweet spot
Price range
$4.65–$14.24
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
100–250
Revenue per listing a year
$906–$2K
Returns
1.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

30% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 29.5% of listings are out of stock. The average listing ranks #801 within Wrapping Tissue. It carries 171 reviews at 4.78 stars, so a new listing needs social proof before a better product.

Sponsored listings
30%
Prime listings
100%
Out of stock, average day
29.5%
Average rank
#801in Wrapping Tissue
Average rating
4.78 starsAmazon United States average 4.42 stars
Average reviews
171per listing
Listings tracked
30

04 · Newcomers

0 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
8
Successful launches
0Amazon's first-year sales bar
Average brand age
26 months

Products

Top Halloween Tissue Paper products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.

Brands

20 falling

Sellers

22

Top-5 brand share

61%

Top 20: 100%

Top-5 click share

48%

Top 20: 89%

Open market

34%

  • Brand 118%
  • Brand 214%
  • Brand 312%
  • Brand 49%
  • Brand 59%
  • Brand 65%

Demand

Halloween Tissue Paper search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct · busiest ÷ quietest = 97.7×

Search terms

Top Halloween Tissue Paper search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • halloween tissue paper113K/yr
  • ghost tissue paper4K/yr
  • tissue paper halloween5K/yr
  • halloween tissue paper sheets11K/yr
  • halloween tissue3K/yr

Reviews and returns

What reviews say buyers love and hate about Halloween Tissue Paper

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Value For Money”
100%of negative reviews mention “Color”
1.6%of orders come back
“Its dark”
A buyer, on “Color”100% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

13 topics

NegativePositive

FAQ

Common Halloween Tissue Paper questions

Answered from the same tracked data.