Halloween Straws

Shoppers searched for this 159K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved +195.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $52K a year.

Searches, last 12 months

159K

Growth, 90 days vs prior 90

+195.5%

Conversion, latest week

3.1%

Market size, estimated

$52Ka year

Peak month

October202.0× the quietest month

Top search term

halloween straws107K searches a year

Listings sell for $10.55 on average, from $5.73 to $20.34. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $10.55 that is $1K to $3K a year per listing.

Average price

$10.55under the $15 to $100 sweet spot

Price range

$5.73–$20.34

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

2.3%of orders · Amazon United States median 2.1%

68% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 30.9% of listings are out of stock. The average listing ranks #1,000 within Disposable Drinkware. It carries 535 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings

68%

Prime listings

100%

Out of stock, average day

30.9%

Average rank

#1,000in Disposable Drinkware

Average rating

4.65 starsAmazon United States average 4.42 stars

Average reviews

535per listing

Listings tracked

22

7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

7

Successful launches

0Amazon's first-year sales bar

Average brand age

33 months