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Halloween Silverware

Maybe

Search demand grew +176.6% this quarter. But shoppers spend an estimated $2K a year here, so Halloween Silverware is a Maybe.

Flapen Score
55
55 / 100
Top 24% of 14,768 Health & Household niches · +6 vs the category median of 49
Market size
$2K/yr45K searches / yr
90-day growth
+176.6%search demand this quarter
Competition
55%top-5 click share · 13 brands · 68 sellers

Flapen Score

Halloween Silverware against its category

The dotted line is the Health & Household average. Past it, Halloween Silverware is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Halloween Silverware market on Amazon at a glance

Shoppers on Amazon United States searched for Halloween Silverware 45K times last year and spent an estimated $2K. The top 5 brands take 55% of clicks. Demand peaks in Sep–Oct. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 0.2% of those searches ended in a purchase.

Shoppers searched for this 45K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved +176.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2K a year.

Searches, last 12 months
45K
Growth, 90 days vs prior 90
+176.6%
Conversion, latest week
0.2%
Market size, estimated
$2Ka year
Peak month
October80.6× the quietest month
Top search term
halloween utensils16K searches a year

02 · Price

A sale here is worth $21.47.

Listings sell for $21.47 on average, from $7.54 to $39.12. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $21.47 that is $0 to $2K a year per listing.

Average price
$21.47inside the $15 to $100 sweet spot
Price range
$7.54–$39.12
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
1.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

77% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 27.9% of listings are out of stock. The average listing ranks #242 within Disposable Plates, Bowls & Cutlery. It carries 776 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
77%
Prime listings
100%
Out of stock, average day
27.9%
Average rank
#242in Disposable Plates, Bowls & Cutlery
Average rating
4.55 starsAmazon United States average 4.42 stars
Average reviews
776per listing
Listings tracked
13

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
32 months

Products

Top Halloween Silverware products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 falling

Sellers

68

Top-5 brand share

55%

Top 20: 100%

Top-5 click share

55%

Top 20: 100%

Open market

39%

  • Brand 120%
  • Brand 214%
  • Brand 37%
  • Brand 47%
  • Brand 57%
  • Brand 66%

Demand

Halloween Silverware search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '24Spike '25Prime Day '25Spike '26AugSepOctNovDecJanMayJunJulAugSepOctNovDecJanMarMayJun

Peak months: Sep, Oct · busiest ÷ quietest = 80.6×

Search terms

Top Halloween Silverware search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • halloween utensils16K/yr
  • halloween silverware9K/yr
  • halloween cutlery6K/yr
  • halloween serving utensils9K/yr
  • halloween plastic silverware3K/yr
  • halloween forks and spoons3K/yr

Reviews and returns

What reviews say buyers love and hate about Halloween Silverware

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Quality-Overall”
27%of negative reviews mention “Color”
1.0%of orders come back
“Color fades”
A buyer, on “Color”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Halloween Silverware questions

Answered from the same tracked data.