Halloween Cups

Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved +155.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $229K a year.

Searches, last 12 months

1.2M

Growth, 90 days vs prior 90

+155.7%

Conversion, latest week

1.0%

Market size, estimated

$229Ka year

Peak month

October185.7× the quietest month

Top search term

halloween cups479K searches a year

Listings sell for $19.92 on average, from $5.00 to $54.55. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 100 to 250 of them. At $19.92 that is $2K to $5K a year per listing.

Average price

$19.92inside the $15 to $100 sweet spot

Price range

$5.00–$54.55

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

25K–30K

Units per listing a year

100–250

Revenue per listing a year

$2K–$5K

Returns

0.5%of orders · Amazon United States median 2.1%

56% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 29.1% of listings are out of stock. The average listing ranks #2,971 within Disposable Drinkware. It carries 676 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings

56%

Prime listings

100%

Out of stock, average day

29.1%

Average rank

#2,971in Disposable Drinkware

Average rating

4.65 starsAmazon United States average 4.42 stars

Average reviews

676per listing

Listings tracked

77

34 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

34

Successful launches

3Amazon's first-year sales bar

Average brand age

28 months