Hale

Shoppers searched for this 60K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved +11.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $26K a year.

Searches, last 12 months

60K

Growth, 90 days vs prior 90

+11.7%

Conversion, latest week

1.4%

Market size, estimated

$26Ka year

Peak month

December1.6× the quietest month

Top search term

hale46K searches a year

Listings sell for $30.85 on average, from $16.03 to $94.94. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 100 to 250 of them. At $30.85 that is $3K to $8K a year per listing.

Average price

$30.85inside the $15 to $100 sweet spot

Price range

$16.03–$94.94

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

100–250

Revenue per listing a year

$3K–$8K

Returns

1.7%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #308 within Sleep & Snoring. It carries 4,886 reviews at 3.81 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#308in Sleep & Snoring

Average rating

3.81 starsAmazon United States average 4.42 stars

Average reviews

4,886per listing

Listings tracked

7

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 65 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

65 months