Hair Multivitamin for Women
FailShoppers spend an estimated $29K a year here, so Hair Multivitamin for Women is a Fail.
- Flapen Score
- 41 / 100Ranks 11,806 of 14,768 Health & Household niches · −8 vs the category median of 4941
- Market size
- $29K/yr20K searches / yr
- 90-day growth
- -16.8%search demand this quarter
- Competition
- 60%top-5 click share · 9 brands · 608 sellers
Flapen Score
Hair Multivitamin for Women against its category
The dotted line is the Health & Household average. Past it, Hair Multivitamin for Women is stronger. Inside it, weaker.
Market
The Hair Multivitamin for Women market on Amazon at a glance
Shoppers on Amazon United States searched for Hair Multivitamin for Women 20K times last year and spent an estimated $29K. The top 5 brands take 92% of clicks. Demand peaks in Jan–Feb. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 4.3% of those searches ended in a purchase.
Shoppers searched for this 20K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.3% of those searches ended in a purchase. Searches in the last 90 days moved -16.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $29K a year.
- Searches, last 12 months
- 20K
- Growth, 90 days vs prior 90
- -16.8%
- Conversion, latest week
- 4.3%
- Market size, estimated
- $29Ka year
- Peak month
- January4.2× the quietest month
- Top search term
- hair multivitamin8K searches a year
02 · Price
A sale here is worth $34.13.
Listings sell for $34.13 on average, from $6.21 to $85.45. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $34.13 that is $0 to $3K a year per listing.
- Average price
- $34.13inside the $15 to $100 sweet spot
- Price range
- $6.21–$85.45
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 0.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #71 within Multivitamins. It carries 17,820 reviews at 4.49 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 95%
- Prime listings
- 100%
- Out of stock, average day
- 0.4%
- Average rank
- #71in Multivitamins
- Average rating
- 4.49 starsAmazon United States average 4.42 stars
- Average reviews
- 17,820per listing
- Listings tracked
- 20
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 69 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 69 months
Products
Top Hair Multivitamin for Women products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
MARYRUTHS Liquid Multivitamin + Hair Growth | Clinically Tested in Women for Thicker Hair & Facial Wrinkles | Biotin 10000mcg | Lustriva Hair Growth Supplements | Skin Care | Ages 18+ | 15.22 Fl Oz
- Price
- $35.21
- Rating
- 4.5/5
- Reviews
- 19,663
- Age
- 2y ago

Natures Bounty Advanced Hair Skin & Nails Argan-Infused Vitamin Supplement with Biotin and Hyaluronic Acid 150 Rapid Release Softgels 50 Total Servings
- Price
- $10.51
- Rating
- 4.6/5
- Reviews
- 72,179
- Age
- 14y ago

MARYRUTHS Liquid Multivitamin + Hair Growth Clinically Thicker Hair 30oz
- Price
- $63.72
- Rating
- 4.5/5
- Reviews
- 19,663
- Age
- 2y ago

Biotin Collagen Hyaluronic Acid & Keratin - Hair Growth Support - 60 Caps
- Price
- $26.47
- Rating
- 4.5/5
- Reviews
- 18,852
- Age
- 4y ago

MARYRUTHS Liquid Multivitamin + Hair Growth | Clinically Tested in Women for Thicker Hair & Facial Wrinkles | Biotin 10000mcg | Lustriva Hair Growth Supplements | Skin Care | Ages 18+ | 15.22 Fl Oz
- Price
- $36.09
- Rating
- 4.6/5
- Reviews
- 2,524
- Age
- 1y ago
Trending
estimated 90-day click momentum
Nature Made Advanced Hair Skin and Nails Gummies 80 Gummies
- Price
- $12.10
- Rating
- 4.6/5
- Reviews
- 246
- Age
- 5mo ago

MARYRUTHS Daily Liquid Hair Formula | With 500 mg SesZenBio + 2 500 mcg Biotin | Vitamin C | Thicker Stronger Hair for Women | Hair Skin & Nail Health | Collagen Production | 16 Fl Oz
- Price
- $32.20
- Rating
- 4.6/5
- Reviews
- 589
- Age
- 1y ago

Natures Bounty Optimal Solutions Hair Skin & Nails Vitamin Gummies with Biotin 2500 mcg Strawberry 80 Count 40 Total Servings
- Price
- $6.21
- Rating
- 4.6/5
- Reviews
- 70,434
- Age
- 11y ago

Primal Harvest Hair Growth Complex - Daily Supplement Gluten & Dairy Free
- Price
- $33.11
- Rating
- 4.3/5
- Reviews
- 2,007
- Age
- 3y ago

Nutrafol Womens Balance Hair Growth Supplements Ages 45 and Up Clinically Tested for Visibly Thicker Hair and Scalp Coverage Dermatologist Recommended - 1 Month Supply
- Price
- $85.45
- Rating
- 4.1/5
- Reviews
- 15,828
- Age
- 7y ago
Newest
by launch date
Nature Made Advanced Hair Skin and Nails Gummies 80 Gummies
- Price
- $12.10
- Rating
- 4.6/5
- Reviews
- 246
- Age
- 5mo ago

MARYRUTHS Daily Liquid Hair Formula | With 500 mg SesZenBio + 2 500 mcg Biotin | Vitamin C | Thicker Stronger Hair for Women | Hair Skin & Nail Health | Collagen Production | 16 Fl Oz
- Price
- $32.20
- Rating
- 4.6/5
- Reviews
- 589
- Age
- 1y ago

MARYRUTHS Liquid Multivitamin + Hair Growth | Clinically Tested in Women for Thicker Hair & Facial Wrinkles | Biotin 10000mcg | Lustriva Hair Growth Supplements | Skin Care | Ages 18+ | 15.22 Fl Oz
- Price
- $36.09
- Rating
- 4.6/5
- Reviews
- 2,524
- Age
- 1y ago

MaryRuths Hair Growth Max Liposomal 10000mcg Biotin Thicker Hair 15.22oz
- Price
- $59.38
- Rating
- 4.3/5
- Reviews
- 3,123
- Age
- 2y ago

MARYRUTHS Liquid Multivitamin + Hair Growth | Clinically Tested in Women for Thicker Hair & Facial Wrinkles | Biotin 10000mcg | Lustriva Hair Growth Supplements | Skin Care | Ages 18+ | 15.22 Fl Oz
- Price
- $35.21
- Rating
- 4.5/5
- Reviews
- 19,663
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 60% of clicks. Leaders hold, but buyers still shop past them.
Brands
9 rising
Sellers
608
Est. top-5 brand share
92%
Top 20: 100%
Est. top-5 click share
60%
Top 20: 100%
Open market
5%
- MARYRUTH'S57%
- Nature's Bounty18%
- Nature Made7%
- NUTRAHARMONY6%
- Nutrafol5%
- OLLY3%
- Open — no brand owns it (3 brands, 5%)
Demand
Hair Multivitamin for Women search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb · busiest ÷ quietest = 4.2×
Search terms
Top Hair Multivitamin for Women search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- hair multivitamin8K/yr
- mery ruth5K/yr
- hair multivitamin for women5K/yr
- maryruth liquid vitamins1K/yr
Reviews and returns
What reviews say buyers love and hate about Hair Multivitamin for Women
We read the reviews and the return reasons for every product selling here.
“It is expensive”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
22 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Hair Multivitamin for Women questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









