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Gym Bag Essentials for Women

Fail

Demand is soft, at -25.1% this quarter, so Gym Bag Essentials for Women is a Fail.

Flapen Score
45
45 / 100
Ranks 9,665 of 14,768 Health & Household niches · −4 vs the category median of 49
Market size
$184K/yr310K searches / yr
90-day growth
-25.1%search demand this quarter
Competition
41%top-5 click share · 11 brands · 24 sellers

Flapen Score

Gym Bag Essentials for Women against its category

The dotted line is the Health & Household average. Past it, Gym Bag Essentials for Women is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Gym Bag Essentials for Women market on Amazon at a glance

Shoppers on Amazon United States searched for Gym Bag Essentials for Women 310K times last year and spent an estimated $184K. The top 5 brands take 93% of clicks. Demand peaks in Jan–Feb. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 3.1% of those searches ended in a purchase.

Shoppers searched for this 310K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -25.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $184K a year.

Searches, last 12 months
310K
Growth, 90 days vs prior 90
-25.1%
Conversion, latest week
3.1%
Market size, estimated
$184Ka year
Peak month
January2.5× the quietest month
Top search term
pink shaker bottle47K searches a year

02 · Price

A sale here is worth $19.11.

Listings sell for $19.11 on average, from $7.86 to $39.01. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $19.11 that is $5K to $10K a year per listing.

Average price
$19.11inside the $15 to $100 sweet spot
Price range
$7.86–$39.01
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
$5K–$10K
Returns
1.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

73% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 25.6% of listings are out of stock. The average listing ranks #96 within Shaker Bottles. It carries 16,929 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
73%
Prime listings
100%
Out of stock, average day
25.6%
Average rank
#96in Shaker Bottles
Average rating
4.59 starsAmazon United States average 4.42 stars
Average reviews
16,929per listing
Listings tracked
41

04 · Newcomers

3 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
6
Successful launches
3Amazon's first-year sales bar
Average brand age
34 months

Products

Top Gym Bag Essentials for Women products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 flat

Sellers

24

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

41%

Top 20: 84%

Open market

5%

  • Brand 143%
  • Brand 235%
  • Brand 310%
  • Brand 43%
  • Brand 53%
  • Brand 63%
  • Open — no brand owns it (5 brands, 5%)

Demand

Gym Bag Essentials for Women search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KPrime Day '25Holiday '25Spike '26FebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Feb · busiest ÷ quietest = 2.5×

Search terms

Top Gym Bag Essentials for Women search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pink shaker bottle47K/yr
  • hydrojug shaker43K/yr
  • hydrojug shaker bottle33K/yr
  • cute shaker bottle23K/yr
  • pink blender bottle24K/yr
  • shaker bottle pink18K/yr
  • pink protein shaker bottle15K/yr
  • blender bottle pink14K/yr
  • cute shaker bottle for women12K/yr
  • protein shaker bottle pink10K/yr

Reviews and returns

What reviews say buyers love and hate about Gym Bag Essentials for Women

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Quality-Overall”
21%of negative reviews mention “Leak-Proof”
1.0%of orders come back
“Leaking Issue”
A buyer, on “Leak-Proof”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Gym Bag Essentials for Women questions

Answered from the same tracked data.