Gum Mouthwash

Shoppers searched for this 783K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.8% of those searches ended in a purchase. Searches in the last 90 days moved -0.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.4M a year.

Searches, last 12 months

783K

Growth, 90 days vs prior 90

-0.3%

Conversion, latest week

11.8%

Market size, estimated

$1.4Ma year

Peak month

February2.1× the quietest month

Top search term

gum mouthwash107K searches a year

Listings sell for $14.91 on average, from $4.91 to $39.19. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 5,000 to 6,000 of them. At $14.91 that is $75K to $89K a year per listing.

Average price

$14.91under the $15 to $100 sweet spot

Price range

$4.91–$39.19

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

80K–100K

Units per listing a year

5,000–6,000

Revenue per listing a year

$75K–$89K

Returns

0.2%of orders · Amazon United States median 2.1%

69% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.4% of listings are out of stock. The average listing ranks #40 within Mouthwash. It carries 5,553 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings

69%

Prime listings

100%

Out of stock, average day

3.4%

Average rank

#40in Mouthwash

Average rating

4.69 starsAmazon United States average 4.42 stars

Average reviews

5,553per listing

Listings tracked

16

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 71 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

71 months