Is grinch napkins profitable to sell on Amazon United States?

The niche generates $8K/yr across 6 tracked products. 90-day search growth is +16.3%. Flapen's verdict: Skip it (26/100).

How competitive is the grinch napkins niche?

5 brands and 10 sellers compete. The top 5 products take 92% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in grinch napkins?

Top complaints mined from reviews: Thickness, Value For Money. The return rate is 1.8%.

When does demand for grinch napkins peak?

Demand peaks in Oct–Nov–Dec; the busiest month runs 135.9× the quietest.

What does it cost to enter the grinch napkins niche?

Listings span $5.47–$15.12; the average listing price is $10.84 (sweet spot $15–$100). The average incumbent carries 148 reviews — the moat a new listing must climb.

grinch napkins

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Review moat

Great148

avg incumbent reviews — the moat a new listing must climb

Returns

Great1.8%

return rate — above 5% kills the launch gate

Growth

Okay+16.3%

90-day search growth — must beat 0% to launch

Avg price

Okay$10.84

avg listing price — sweet spot $15–$100

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Conversion

Bad1.1%

search→purchase rate — share of searches ending in a sale

Competition

Bad92%

top-5 click share — a locked-up shelf

Market size

Bad$8K

$8K/yr · 62K searches

Price range

Bad$5.47–$15.12

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Bad100%

top-5 brand share — brand-locked demand

Signals Low Review Barrier

According to Flapen's Amazon United States niche tracking, grinch napkins is a $8K/yr Amazon United States market (62K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 26/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

grinch napkins market data

Units sold / yr: 3K–4K; avg 0–100/product
Revenue / yr: $33K–$43K; units × avg price
Conversion rate: 1.1%
Avg BSR: #1,779
Page quality: 0%
Prime: 67%
Sponsored: 17%
Out of stock: 45.1%
Avg brand age: 40 months
Avg seller age: 167 days

Competition & brand share

The top 5 products capture 92% of clicks — a locked-up shelf that new listings rarely crack.

Brands

5 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

92%

Top 20: 100%

Open market

Fun Express42%
Amscan26%
Fprl14%
Generic10%
The Grinch8%

Demand & seasonality

Weekly Amazon search volume, last 76 weeks — +16.3% search growth over the last 90 days.

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 135.9×

Open Trend

Top grinch napkins search terms

grinch napkins51K/yr +12.8%1.4% conv.
grinch paper napkins6K/yr +136.2%2.0% conv.
grinch napkins paper5K/yr -76.0%0.0% conv.

All search terms

Top grinch napkins products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 6 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Grinch Beverage Napkin - Party Supplies - 16 Pieces

Fun Express$9.944.4★32 rev

Multicolor Traditional Grinch Merry Grinchmas Beverage Napkins - 5x5 (Pack of 16) - Unique Whimsical Design Delight Your Guests - Perfect for Christmas Parties

Amscan$10.024.7★311 rev

Grinch Lunch Napkin - Party Supplies - 16 Pieces

Fun Express$5.474.7★19 rev

Fprl Christmas Guest Napkins Green 3 Ply Grinchmas Christmas Paper Napkins Disposable Paper Decorative Guest Napkins Xmas Party Home Dinner Winter Holiday Table Decorations 80Pcs

Fprl$14.454.9★48 rev

80 Pack Christmas Paper Napkins Polka Dots Disposable Napkins Green Red Spots Decorative Luncheon Napkins for Xmas Party Supplies Table Decor 6.5 x 6.5 Inch

Generic$15.124.4★16 rev

Newest

by launch date

Fprl Christmas Guest Napkins Green 3 Ply Grinchmas Christmas Paper Napkins Disposable Paper Decorative Guest Napkins Xmas Party Home Dinner Winter Holiday Table Decorations 80Pcs

Fprl$14.4548 rev

1y ago

80 Pack Christmas Paper Napkins Polka Dots Disposable Napkins Green Red Spots Decorative Luncheon Napkins for Xmas Party Supplies Table Decor 6.5 x 6.5 Inch

Generic$15.1216 rev

2y ago

Multicolor Traditional Grinch Merry Grinchmas Beverage Napkins - 5x5 (Pack of 16) - Unique Whimsical Design Delight Your Guests - Perfect for Christmas Parties

Amscan$10.02311 rev

5y ago

Grinch Beverage Napkin - Party Supplies - 16 Pieces

Fun Express$9.9432 rev

6y ago

Grinch Lunch Napkin - Party Supplies - 16 Pieces

Fun Express$5.4719 rev

6y ago

What buyers say about grinch napkins

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall33%

“Great Product”

Thickness33%

“thickness was good would recommend”

Advertised Vs Actual Product11%

“They're as advertised”

What buyers complain about

Thickness33%

“thin”

Value For Money33%

“very expensive for so few non-absorbent napkins”

Top return reasons

Size-Overall75%

Advertised Vs Actual Product25%

Common questions

Is grinch napkins profitable to sell on Amazon United States?: The niche generates $8K/yr across 6 tracked products. 90-day search growth is +16.3%. Flapen's verdict: Skip it (26/100).
How competitive is the grinch napkins niche?: 5 brands and 10 sellers compete. The top 5 products take 92% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in grinch napkins?: Top complaints mined from reviews: Thickness, Value For Money. The return rate is 1.8%.
When does demand for grinch napkins peak?: Demand peaks in Oct–Nov–Dec; the busiest month runs 135.9× the quietest.
What does it cost to enter the grinch napkins niche?: Listings span $5.47–$15.12; the average listing price is $10.84 (sweet spot $15–$100). The average incumbent carries 148 reviews — the moat a new listing must climb.