Skip to content

Grill Lighters Long

Maybe

An estimated 0.8% of orders come back. But shoppers spend an estimated $83K a year here, so Grill Lighters Long is a Maybe.

Flapen Score
50
50 / 100
Top 44% of 14,768 Health & Household niches · +1 vs the category median of 49
Market size
$83K/yr58K searches / yr
90-day growth
+15.9%search demand this quarter
Competition
69%top-5 click share · 8 brands · 60 sellers

Flapen Score

Grill Lighters Long against its category

The dotted line is the Health & Household average. Past it, Grill Lighters Long is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Grill Lighters Long market on Amazon at a glance

Shoppers on Amazon United States searched for Grill Lighters Long 58K times last year and spent an estimated $83K. The top 5 brands take 90% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 10.6% of those searches ended in a purchase.

Shoppers searched for this 58K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.6% of those searches ended in a purchase. Searches in the last 90 days moved +15.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $83K a year.

Searches, last 12 months
58K
Growth, 90 days vs prior 90
+15.9%
Conversion, latest week
10.6%
Market size, estimated
$83Ka year
Peak month
December3.0× the quietest month
Top search term
bic multipurpose lighter19K searches a year

02 · Price

A sale here is worth $13.55.

Listings sell for $13.55 on average, from $6.47 to $21.38. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At $13.55 that is $3K to $7K a year per listing.

Average price
$13.55under the $15 to $100 sweet spot
Price range
$6.47–$21.38
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
250–500
Revenue per listing a year
$3K–$7K
Returns
0.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

86% of listings pay for placement with sponsored ads. 64% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #110 within Lighters & Matches. It carries 3,971 reviews at 4.11 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
64%
Out of stock, average day
0.0%
Average rank
#110in Lighters & Matches
Average rating
4.11 starsAmazon United States average 4.42 stars
Average reviews
3,971per listing
Listings tracked
14

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
52 months

Products

Top Grill Lighters Long products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.

Brands

8 flat

Sellers

60

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

6%

  • Brand 159%
  • Brand 214%
  • Brand 37%
  • Brand 45%
  • Brand 55%
  • Brand 64%
  • Open — no brand owns it (2 brands, 6%)

Demand

Grill Lighters Long search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSpike '25Prime Day '25Black Friday '25Holiday '25Spike '26MayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 3.0×

Search terms

Top Grill Lighters Long search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bic multipurpose lighter19K/yr
  • bbq lighter long7K/yr
  • bic grill lighter6K/yr
  • bic long lighters for grill4K/yr
  • long fireplace lighter8K/yr
  • bic multipurpose lighters12K/yr

Reviews and returns

What reviews say buyers love and hate about Grill Lighters Long

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Quality-Overall”
22%of negative reviews mention “Quality-Overall”
0.8%of orders come back
“Very low quality product”
A buyer, on “Quality-Overall”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Grill Lighters Long questions

Answered from the same tracked data.