Green Napkins

Shoppers searched for this 731K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.4% of those searches ended in a purchase. Searches in the last 90 days moved -7.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $654K a year.

Searches, last 12 months

731K

Growth, 90 days vs prior 90

-7.3%

Conversion, latest week

5.4%

Market size, estimated

$654Ka year

Peak month

December2.3× the quietest month

Top search term

sage green napkins129K searches a year

Listings sell for $16.66 on average, from $4.64 to $63.32. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 250 to 500 of them. At $16.66 that is $4K to $8K a year per listing.

Average price

$16.66inside the $15 to $100 sweet spot

Price range

$4.64–$63.32

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

40K–50K

Units per listing a year

250–500

Revenue per listing a year

$4K–$8K

Returns

3.9%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 6.1% of listings are out of stock. The average listing ranks #157 within Disposable Napkins. It carries 1,348 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

99%

Out of stock, average day

6.1%

Average rank

#157in Disposable Napkins

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

1,348per listing

Listings tracked

128

25 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

25

Successful launches

5Amazon's first-year sales bar

Average brand age

32 months