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Granite Wipes

Fail

The top 5 brands take 98% of clicks, so Granite Wipes is a Fail.

Flapen Score
40
40 / 100
Ranks 12,248 of 14,768 Health & Household niches · −9 vs the category median of 49
Market size
$49K/yr29K searches / yr
90-day growth
-6.6%search demand this quarter
Competition
86%top-5 click share · 6 brands · 53 sellers

Flapen Score

Granite Wipes against its category

The dotted line is the Health & Household average. Past it, Granite Wipes is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Granite Wipes market on Amazon at a glance

Shoppers on Amazon United States searched for Granite Wipes 29K times last year and spent an estimated $49K. The top 5 brands take 98% of clicks. Demand peaks in Jan–Feb–Mar. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 13.1% of those searches ended in a purchase.

Shoppers searched for this 29K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.1% of those searches ended in a purchase. Searches in the last 90 days moved -6.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $49K a year.

Searches, last 12 months
29K
Growth, 90 days vs prior 90
-6.6%
Conversion, latest week
13.1%
Market size, estimated
$49Ka year
Peak month
January1.9× the quietest month
Top search term
granite wipes14K searches a year

02 · Price

A sale here is worth $12.67.

Listings sell for $12.67 on average, from $6.46 to $21.92. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $12.67 that is $3K to $6K a year per listing.

Average price
$12.67under the $15 to $100 sweet spot
Price range
$6.46–$21.92
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
250–500
Revenue per listing a year
$3K–$6K
Returns
0.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

70% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #382 within All-Purpose Cleaners. It carries 3,290 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings
70%
Prime listings
100%
Out of stock, average day
7.7%
Average rank
#382in All-Purpose Cleaners
Average rating
4.35 starsAmazon United States average 4.42 stars
Average reviews
3,290per listing
Listings tracked
10

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 95 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
95 months

Products

Top Granite Wipes products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 86% of clicks. A locked shelf that new listings rarely crack.

Brands

6 flat

Sellers

53

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

86%

Top 20: 100%

Open market

0%

  • Brand 145%
  • Brand 228%
  • Brand 314%
  • Brand 46%
  • Brand 54%
  • Brand 62%

Demand

Granite Wipes search demand

Weekly searches over the year, seasonality beneath. Pick a range.

800600Prime Day '25Spike '25Spike '26AprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Feb, Mar · busiest ÷ quietest = 1.9×

Search terms

Top Granite Wipes search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • granite wipes14K/yr
  • granite countertop cleaner wipes6K/yr
  • granite wipes for countertop5K/yr
  • weiman granite wipes4K/yr

Reviews and returns

What reviews say buyers love and hate about Granite Wipes

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Ease Of Cleaning”
15%of negative reviews mention “Smell”
0.2%of orders come back
“icky scent”
A buyer, on “Smell”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Granite Wipes questions

Answered from the same tracked data.