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Granite Cleaner and Sealer

Fail

Shoppers spend an estimated $51K a year here, so Granite Cleaner and Sealer is a Fail.

Flapen Score
44
44 / 100
Ranks 10,233 of 14,768 Health & Household niches · −5 vs the category median of 49
Market size
$51K/yr21K searches / yr
90-day growth
+0.9%search demand this quarter
Competition
67%top-5 click share · 9 brands · 60 sellers

Flapen Score

Granite Cleaner and Sealer against its category

The dotted line is the Health & Household average. Past it, Granite Cleaner and Sealer is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Granite Cleaner and Sealer market on Amazon at a glance

Shoppers on Amazon United States searched for Granite Cleaner and Sealer 21K times last year and spent an estimated $51K. The top 5 brands take 93% of clicks. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 12.0% of those searches ended in a purchase.

Shoppers searched for this 21K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.0% of those searches ended in a purchase. Searches in the last 90 days moved +0.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $51K a year.

Searches, last 12 months
21K
Growth, 90 days vs prior 90
+0.9%
Conversion, latest week
12.0%
Market size, estimated
$51Ka year
Peak month
January1.4× the quietest month
Top search term
granite cleaner and sealer10K searches a year

02 · Price

A sale here is worth $20.58.

Listings sell for $20.58 on average, from $3.87 to $32.00. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $20.58 that is $2K to $5K a year per listing.

Average price
$20.58inside the $15 to $100 sweet spot
Price range
$3.87–$32.00
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
100–250
Revenue per listing a year
$2K–$5K
Returns
0.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #46 within Kitchen Cleaners. It carries 5,195 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#46in Kitchen Cleaners
Average rating
4.51 starsAmazon United States average 4.42 stars
Average reviews
5,195per listing
Listings tracked
18

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 103 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
103 months

Products

Top Granite Cleaner and Sealer products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.

Brands

9 rising

Sellers

60

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

4%

  • Brand 148%
  • Brand 225%
  • Brand 39%
  • Brand 46%
  • Brand 55%
  • Brand 63%
  • Open — no brand owns it (3 brands, 4%)

Demand

Granite Cleaner and Sealer search demand

Weekly searches over the year, seasonality beneath. Pick a range.

500300Black Friday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Granite Cleaner and Sealer search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • granite cleaner and sealer10K/yr
  • marble cleaner and sealer5K/yr
  • granite countertop cleaner and sealer4K/yr
  • granite sealer and polish2K/yr

Reviews and returns

What reviews say buyers love and hate about Granite Cleaner and Sealer

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Ease Of Cleaning”
11%of negative reviews mention “Functionality-Overall”
0.6%of orders come back
“Doesn't work”
A buyer, on “Functionality-Overall”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Granite Cleaner and Sealer questions

Answered from the same tracked data.